Global meetings and exhibitions /

• Krugman, Carol
• Wright, Rudy R.

• Conferences and conventions -- Planning
• Meetings -- Planning
• Exhibitions -- Planning
• International relations

• Wiley ; John Wiley [distributor],

• Wiley events

• 0471699403 (hbk.) :
• 9780471699408 (hbk.) :

• £36.99
• £36.99

• Includes index.
• Formerly CIP.
• Series Editor Foreword. Foreword. Preface. Acknowledgements. Chapter 1. Fundamentals of Meetings, Conventions and Exhibitions. Chapter 2. Deciding Factors. Chapter 3. Destination Assessment. Chapter 4. Organizing and Hosting International Events. Chapter 5. Managing Currency and Finances. Chapter 6. Program Planning and Development. Chapter 7. Cultural Consideration. Chapter 8. Marketing the Event. Chapter 9. International Contracts and Legalities. Chapter 10. Implementing the Meeting Plan. Chapter 11. Global Exhibitions. Chapter 12. On Site Operations. Chapter 13. Preparing for Travel Abroad. Chapter 14. Safety and Security. Chapter 15. Event Technology. Appendix 1: Major Meeting Industry Associations and Organizations. Appendix 2: Meeting Software and Services. Appendix 3 Checklist. Appendix 4: Criteria for Venue Selection. Appendix 5: Sample Quiz. Appendix 6: Program Guidelines for Global Meetings. Appendix 7: Guidelines for Hosting International Visitors. Appendix 8:Glossary of International Financial Terms. Appendix 9: Sample Schedules. Appendix 10: Budget Worksheet. Appendix 11: Forms. Appendix 12: Case Studies. Index.

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