Case studies in festival and event marketing and cultural tourism /

• Ali-Knight, Jane
• Chambers, Donna.
• Leisure Studies Association (Great Britain).

• Special events -- Marketing
• Festivals -- Marketing
• Heritage tourism

• Leisure Studies Association,

• LSA publication no. 92

• 1905369034 (pbk.) :
• 9781905369034 (pbk.) :

• 26.00
• 26.00

• Includes bibliographies.

• International perspectives of festivals and events paradigms of analysis
• Special events proven strategies for nonprofit fund raising
• Arts entertainment and tourism
• Festivals and tourism marketing management and evaluation
• Dollars and events how to succeed in the special events business
• Events management an integrated and practical approach
• Event management a professional and developmental approach
• Destination marketing an integrated marketing communication approach
• Events and festivals current trends and issues
• Mega events and modernity olympics and expos in the growth of global culture
• Event planning the ultimate guide to successful meetings corporate events fund raising galas conferences conventions incentives and other special events
• Special events the roots and wings of celebration
• Human resource management for events managing the event workforce
• Olympic cities city agendas planning and the worlds games 1896 2012
• Managing volunteers effectively
• Managing sport facilities and major events
• Marketing your event planning business a creative approach to gaining the competitive edge
• politics of sports development development of sport or development through sport
• Marketing destinations and venues for conferences conventions and business events
• event managers bible how to plan and deliver an event
• Event risk management and safety
• business of event planning behind the scenes secrets of successful special events
• Special event production the process
• Art of the event complete guide to designing and decorating special events
• Event management & event tourism
• Strategic sports event management
• economics of staging the Olympics a comparison of the Games 1972 2008
• Event management for tourism cultural business and sporting events
• Special events twenty first century global event management
• Events and festivals education impacts and experiences
• business of sport management
• Professional event coordination
• Festival & special event management
• Event management a professional and developmental approach
• Festival and special event management
• Sponsorship for a return on investment
• Event marketing how to successfully promote events festivals conventions and expositions
• Strategic sports event management an international approach
• Events design and experience
• Event studies theory research and policy for planned events
• experience economy work is theatre & every business a stage
• Olympic games explained a student guide to the evolution of the modern Olympic games
• Olympic tourism
• Festival and special event management
• Economics AS level and A level
• Management of event operations
• Meeting & event planning for dummies
• Event sponsorship
• Innovative marketing communications strategies for the events industry
• Event management for tourism cultural business and sporting events
• Festival and events management an international arts and culture perspective
• Corporate event project management
• marketing of sport
• Events management
• Tourist destination management issues analysis and policies
• Power politics and the Olympic Games
• Event management for tourism cultural business and sporting events
• People resourcing contemporary HRM in practice
• Event management & event tourism
• Events management
• International human resource management
• Hospitality management a human resources approach
• Human resource management for the hospitality and tourism industries
• Successful event management a practical handbook
• Organizational behavior
• Project management
• practice of advertising
• Introduction to management
• Analysing organisations
• Introducing human resource management
• Promotional strategy managing the marketing communications process
• Consumer behaviour in tourism
• Introducing human resource management
• Advertising management
• Consumer behavior
• Advertising
• Applied consumer behaviour
• Project management
• Management and organisational behaviour
• Organizational behaviour an introductory text
• Operations management