authors:- Beech, John.
- Chadwick, Simon.
subjects:- Sports administration
- Recreation industry -- Management.
publishers:- Financial Times Prentice Hall,
ISBN:notes:- Includes bibliographies and index.
- Part I The Context of Sport -- 1 Introduction, John Beech -- Overview -- The main focus of the book -- The development of a sport as business The development of professional sport and professional players -- Key themes -- Key topics and issues -- Conclusion -- Discussion questions -- Guided reading -- Recommended websites -- Keywords -- Bibliography 2 Governance and ethics in sport, Ian Henry and Ping-Chao Lee -- Overview -- Introduction -- Systemic governance -- Organisational governance and the ethics of governance -- Political governance -- Systemic, organisational and political governance and sports policy in the UK -- Conclusion -- Discussion questions -- Guided reading -- Recommended websites -- Keywords -- Bibliography -- 3 The role of the state in sport, Chris Parker and Alan Barnard -- Overview -- A historical overview of the UK -- Only three influences? Discussion question -- Why is the State involved? A modern perspective -- Discussion question -- Funding -- Sporting bodies and international sporting achievement -- Sport in education -- The future role of the State -- Conclusion -- Discussion questions -- Guided reading -- Recommended websites -- Keywords -- Bibliography -- Part II Business functions applied to sport -- 4 Organisational behaviour in sport organisations, John Old -- Overview -- Organising and organisations -- Types of organisation -- Managing groups and teams -- Communication -- Organisational culture -- Structure, behaviour, communications and culture - bringing them all together -- Conclusion -- Guided reading -- Recommended websites -- Keywords -- Bibliography -- 5 Human resource management in sport, Terrence Wendell Brathwaite -- Overview -- The 'impact of expectancy' and managing people in sport -- Motivation as theory and praxis in HRM -- Multiple intelligence and motivation in HRM -- The sports HR manager as a Yenza strategist -- Functions of the HRM matrix in sports -- Conclusion -- Discussion questions -- Guided reading -- Recommended websites -- Keywords -- Bibliography -- 6 Sport Marketing, Malcolm Sullivan -- Overview -- The nature of sport marketing -- Sports customers -- Operational sport marketing -- Conclusion -- Guided reading -- Recommended websites -- Keywords -- Bibliography -- 7 Sport finance, Bill Gerrard -- Overview ...
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