authors:- Kincade, Doris H.
- Gibson, Fay.
- Woodard, Ginger.
subjects:- Retail trade -- Mathematics.
- Merchandising
publishers:ISBN:notes:- Includes index.
- Accompanied by CD-ROM in pocket.
- I. INTRODUCTION AND BASICS. 1. Introduction to Merchandising. 2. Retail Pricing. 3. Profit and Loss Statements. 4. Expanded Profit and Loss Statements. II. PLANNING. 5. Strategic Planning. 6. Planning Sales. 7. Planning Stock. 8. Six-Month Plans. III. BUYING. 9. Fashion Forecasting. 10. Assortment Planning. 11. Unit Control. 12. Buying. 13. Vendor Relations. IV. SELLING. 14. Inventory. 15. Price Adjustments. 16. Marketing Communications.
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