Event marketing : how to successfully promote events, festivals, conventions, and expositions /

• Hoyle, Leonard H.

• Special events -- Marketing

• Wiley,

• Wiley event management series

• 047140179X
• 9780471401797

• Includes index.
• Bibliography: p. 209-215.

• Government funding guide
• Preparations for the London 2012 Olympic and Paralympic Games progress report June 2008
• special events advisor the business and legal guide for event professionals
• Opportunities in event planning careers
• Special event production the resources
• Yours for the asking an indispensable guide to fundraising and management
• Finding company sponsors for good causes
• Inside the Olympic industry power politics and activism
• International perspectives on the management of sport
• Preparations for the London 2012 Olympic and Paralympic Games risk assessment and management report
• Events from start to finish
• International perspectives of festivals and events paradigms of analysis
• international dictionary of event management
• Special event production the process
• Destination marketing an integrated marketing communication approach
• Marketing destinations and venues for conferences conventions and business events
• Sport recreation and tourism event management theoretical and practical dimensions
• Trade show and event marketing plan promote & profit
• Events management an integrated and practical approach
• Food and wine festivals and events around the world development management and markets
• Hallmark tourist events impacts management and planning
• Olympic Games a social science perspective
• Risk management for meetings and events
• Special events the roots and wings of celebration
• Global meetings and exhibitions
• Human resource management for events managing the event workforce
• Mega events and modernity olympics and expos in the growth of global culture
• Fundraising management analysis planning and practice
• People and work in events and conventions a research perspective
• Stadium design
• Special events proven strategies for nonprofit fund raising
• Case studies in festival and event marketing and cultural tourism
• Thoughtful fundraising concepts issues and perspectives
• economics of staging the Olympics a comparison of the Games 1972 2008
• Creative philanthropy towards a new philanthropy for the twenty first century
• Professional event coordination
• Management of event operations
• Design for special events 500 of the best logos invitations and graphics
• Olympic event organization
• Strategic sports event management
• guide to successful destination management
• Event management & event tourism
• Managing volunteers in tourism attractions destinations and events
• Finance for sport and leisure managers an introduction
• Events and festivals current trends and issues
• Sport governance
• Sustainable event management a practical guide
• Olympic games explained a student guide to the evolution of the modern Olympic games
• Pink tourism holidays of gay men and lesbians
• Olympic Games a social science perspective
• business of event planning behind the scenes secrets of successful special events
• Wine tourism around the world development management and markets
• event managers bible how to plan and deliver an event
• Innovative marketing communications strategies for the events industry
• Dollars and events how to succeed in the special events business
• Sport funding and finance
• Special events event leadership for a new world
• Stadia a design and development guide
• Special events twenty first century global event management
• Events design and experience
• Strategic sports event management an international approach
• Event risk management and safety
• Event studies theory research and policy for planned events
• Sponsorship measurement and evaluation
• official history of the Olympic Games and the IOC Athens to Beijing 1894 2008
• Gay and lesbian tourism the essential guide for marketing
• Sport management principles and application
• Festivals tourism and social change remaking worlds
• Event management for tourism cultural business and sporting events
• Conferences and conventions a global industry
• Olympic cities city agendas planning and the worlds games 1896 2012
• Event management & event tourism
• Arts entertainment and tourism
• Event planning the ultimate guide to successful meetings corporate events fund raising galas conferences conventions incentives and other special events
• stadium architecture for the new global culture
• Staging events a practical guide
• Managing sport facilities and major events
• Event planning the ultimate guide to successful meetings corporate events fundraising galas conferences conventions incentives and other special events
• Festivals and tourism marketing management and evaluation
• Event management in leisure and tourism
• business of conferences a hospitality sector overview for the UK and Ireland
• Start & run an event planning business
• Time management for event planners expert techniques and time saving tips for organizing your workload prioritizing your day and taking control of your schedule
• Olympic tourism
• Event management a professional and developmental approach
• Conferences and conventions a global industry
• Sports mega events social scientific analyses of a global phenomenon
• Sport and tourism globalization mobility and identity
• Organising a conference how to plan and run a successful event
• Preparations for the London 2012 Olympic and Paralympic Games risk assessment and management thirty ninth report of session 2006 07 report together with formal minutes oral and written evidence
• Taking tourism to the limits issues concepts and managerial perspectives
• Economics of sport and recreation
• Events management
• Festival and events management an international arts and culture perspective
• Events and festivals education impacts and experiences
• Event management for tourism cultural business and sporting events
• Innovation and entrepreneurship
• Festival & special event management
• Global wine tourism research management and marketing