Developing analytical database applications /

• McGuff, Francis.
• Kador, John

• Database design.

• Prentice Hall PTR,

• 0130824305

• Includes index.

• Targeting customers how to use geodemographic and lifestyle data in your business
• Teach yourself Visual Basic 6
• Visual Basic 6 from the ground up
• Marketing and information technology the strategy application and implementation of IT in marketing
• Developing user interfaces ensuring usability through product & process
• Human computer interaction
• Designing web usability the practice of simplicity
• Questionnaire design interviewing and attitude measurement