Brands : the new wealth creators /

• Hart, Susannah
• Murphy, John

• Trademarks
• Brand name products.
• Brand name products -- Marketing

• Macmillan,

• 0333659082
• 0333659090 (pbk.):

• £15.99

• £15.99.

• Franchising in central Europe a report prepared for the Department of Trade and Industry
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