The guide to franchising /

• Mendelsohn, M. 1935-

• Franchising -- Retail Marketing
• Franchises (Retail trade)

• Cassell,

• 0304328146

• Includes index.
• Previous ed.: 1985.
• No price : Formerly CIP.

• Taking up a franchise the Daily telegraph guide
• Franchising
• Franchising in central Europe a report prepared for the Department of Trade and Industry
• guide to franchising
• Business format franchising a system for growth
• Franchising in Europe
• Franchising a small business guide
• Successful franchise a working strategy
• Franchising its nature scope advantages and development
• Franchising hospitality services
• Franchising an international perspective
• European union creating the single market
• Hospitality today an introduction
• Marketing strategy in international business
• Communicating across cultures at work
• How to open and run a successful restaurant
• complete guide to mergers and acquisitions process tools to support M&A integration at every level
• Business finance
• International economics
• Do your own market research
• Riding the waves of culture understanding cultural diversity in business
• Doing business in emerging markets entry and negotiation strategies
• Public relations in practice a casebook
• Corporate communication
• International hospitality management concepts and cases
• Hotel management and operations
• Operations management
• franchise paradox new directions different strategies
• Exploring strategic change
• Hotel management and operations
• Developing hospitality properties and facilities
• Hospitality strategic management concepts and cases
• Branding a key marketing tool
• International management theories and practices
• making of Huddersfield
• Managing employee relations in the hotel and catering industry
• Service quality new directions in theory and practice
• Global operations and logistics text and cases
• Organizational behaviour in hotels and restaurants an international perspective
• Principles of hotel front office operations a study guide
• Marketing
• Economics for business
• Readings in the strategy process
• From brand vision to brand evaluation strategically building and sustaining brands
• Branding across borders a guide to global brand marketing
• Branding in action cases and strategies for profitable brand management
• Meeting customer needs
• Competitive branding winning in the market place with value added brands
• Customer first a strategy for quality service
• What customers value most how to achieve business transformation by focusing on processes that touch your customers satisfied customers increased revenue improved profitability
• Economics of leisure and tourism
• International business
• Brands the new wealth creators
• Understanding the hospitality consumer
• International marketing strategy
• Human resource management for the hospitality and tourism industries
• Human resource management in the hospitality and tourism industry
• Managing operations
• Organizational behaviour for hospitality management
• Relationship marketing creating stakeholder value
• Consumers
• International retailing trends and strategies
• International human resource management
• Exploring corporate strategy Gerry Johnson Kevan Scholes Richard Whittington
• Business logisticssupply chain management planning organizing and controlling the supply chain
• Organizational behavior
• Managing organizations
• In charge of customer satisfaction a competence approach
• European economic integration
• Hospitality management and organisational behaviour
• Managing human resources in the European tourism and hospitality industriy a strategic approach
• European business
• Hospitality facilities management and design
• Logistics and distribution planning strategies for management
• Marketing
• Cultures consequences comparing values behaviors institutions and organizations across nations
• All about public relations how to build business success on good communications
• Consumer behavior buying having and being
• Public relations techniques
• Consumer behavior buying having and being
• Consumer psychology for marketing
• competitive advantage of nations
• Consumer behavior
• management and practice of public relations
• International economics
• Corporate strategy
• Environmental policy in an international context Prospects for environmental change
• International logistics
• Operations management
• international business environment diversity and the global economy
• Researching and writing dissertations in business and management
• Marketing research an applied approach
• Internet marketing plan
• Consumer behavior and marketing strategy
• Marketing management