The language of advertising /

• Vestergaard, Torben, 1943-
• Schroder, Kim

• Advertising -- Psychological aspects
• Advertising -- Social aspects

• Blackwell,

• Language in society

• 063110741X

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• Advertisement writing
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• discourse of advertising
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• Pragmatics
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• Gendering the reader
• Psychoanalytic criticism a reappraisal
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• Freedom responsibility and the media
• Advances in written text analysis
• Sociolinguistic variation in speech communities
• printing revolution in early modern Europe
• Metaphor a practical introduction
• Metaphor implications and applications
• Advertising and the mind of the consumer what works what doesnt and why
• On humour its nature and its place in modern society
• Consumer behavior and the behavioral sciences theories and applications
• Competing discourses perspective and ideology in language
• Hollywood film industry a reader
• Broadcast talk
• Early language
• Regulating the press
• childs learning of English
• language of metaphors
• Pragmatics and natural language understanding
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• Language acquisition
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• Ads fads and consumer culture advertisings impact on American character and society
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• language of humour
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• Varieties of English an introduction to the study of language
• Semantics
• problem of the media U S communication politics in the twenty first century
• Metaphor
• Public relations