Marketing research : an applied approach| (2000) / Malhotra, Naresh K.

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JOURNALS		BOOKS
Journal of consumer psychology Gender in management Journal of marketing communications Economics letters Journal of international marketing (East Lansing, Mich.) Journal of consumer behaviour Women in management review (Bradford, West Yorkshire, England : 1992) Gender, work, and organization China business review Journal of economic behavior & organization Journal of vocational behavior Marketing science (Providence, R.I.) Internet research Far Eastern economic review Leadership quarterly Journal of business & industrial marketing Journal of product & brand management Brand strategy Journal of retailing Journal of retailing and consumer services Research technology management Qualitative market research International journal of consumer studies Journal of direct, data and digital marketing practice International marketing review Journal of marketing research Beverage industry Organizational dynamics Equal opportunities international Country monitor (New York, N.Y.) Journal of advertising Grocer Brandweek (New York, N.Y.) Library management Work, employment and society British food journal (1966) TQM magazine Long range planning Adweek (2003) Journal of services marketing Marketing intelligence & planning MIT Sloan management review Business insurance Service industries journal British journal of management Journal of management Journal of managerial psychology International journal of retail & distribution management Human relations (New York) International journal of physical distribution & logistics management Journal of business strategy Journal of consumer marketing International journal of quality & reliability management American economic review Benchmarking : an international journal Strategic management journal Marketing news Managing service quality British journal of sociology European journal of marketing Journal of marketing Industrial management + data systems Journal of organizational change management Futurist Personnel review Tourism management (1982) Journal of management studies Journal of business research Marketing week Journal of business ethics Marketing (London) European business review National Institute economic review Journal of applied psychology Journal of international business studies Current sociology New media age Management decision Business process management journal Forbes Personnel today Leadership & organization development journal Journal of management development Design week Strategic direction (Bradford, England) Campaign (London. 1968) Caterer & hotelkeeper International journal of operations & production management		Entrepreneurship and small business (2001) / Burns, Paul Essentials of marketing research (2nd ed, 2000) / Proctor, Tony Introduction to law (6th ed, 2000) / Hogan, Greer Operations management (2nd ed, 1997) / Slack, Nigel Principles of marketing (2nd edition, 2000) / Brassington, Frances. Operations management : meeting customers' demands. (7th ed, 2001) / Knod, Edward M. Operations management (7th ed, 2002) / Stevenson, William J. Marketing communications : contexts, strategies and applications (3rd ed, 2002) / Fill, Chris Marketing research : an applied approach (3rd ed, 2007) / Malhotra, Naresh K. Global marketing strategies ; (6th ed, 2004) / Jeannet, Jean-Pierre Marketing research : an applied approach (2nd ed, 2003) / Malhotra, Naresh K. Operations strategy (2003) / Slack, Nigel International retailing (1998) / Sternquist, Brenda Marketing research : an applied approach (2nd ed, 2006) / Malhotra, Naresh K. Managing change : a strategic approach to organisational dynamics (3rd ed, 2000) / Burnes, Bernard Organizational behaviour (2nd ed, 2001) / Martin, John Exploring corporate strategy (2005) / Johnson, Gerry Marketing research : an integrated approach (2003) / Wilson, Alan M. Business law (7th ed, 2002) / Abbott, Keith Principles of marketing (3rd ed, 2001) / Kotler, Philip Managing quality (4th ed, 2003) / Dale, Barrie G. The sociology of work : continuity and change in paid and unpaid work (2006) / Edgell, Stephen The law of consumer protection and fair trading (6th ed, 2000) / Harvey, Brian W. The marketing research process (5th ed, 2000) / Wright, Len Tiu International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak Raising the corporate umbrella : corporate communication in the 21st century (2001) / Kitchen, Philip J. Corporate communications theory and practice (2004) / Cornelissen, Joep Consumer behaviour : a European perspective (2nd ed, 2002) / Solomon, Michael R. Internet marketing (2000) / Sheth, Jagdish N. International business : competing in the global marketplace (6th ed, 2006) / Hill, Charles W. L. How to plan advertising (2nd ed, 1997) / Cooper, Alan Marketing research essentials (2nd ed, 1998) / McDaniel, Carl International marketing strategy (5th ed, 2005) / Bradley, Frank International marketing research. (2000) / Kumar, V. Total quality management : the route to improving performance (2nd ed, 1993) / Oakland, John S. Strategic marketing : planning and control (2nd ed, 2001) / Drummond, Graeme The essence of consumer behaviour (1997) / Blythe, Jim Consumer behaviour : a European perspective (1999) / Solomon, Michael R. Marketing : principles and practice (4th ed, 2001) / Adcock, Dennis International marketing (11th edition, 2002) / Cateora, Philip R. International business : [a European perspective] (1995) / Dawes, Brian Positioning : the battle for your mind (1st ed, 1986) / Ries, Al Marketing research (6th ed, 2001) / Chisnall, Peter M. Essentials of marketing research (3rd ed, 2002) / Proctor, Tony Essentials of marketing research (1999) / Kumar, V. Achieving quality performance : lessons from British industry (1994) / Teare, Richard Principles and practice of marketing (4th ed, 2004) / Jobber, David Small business management (4th ed, 2002) / Stokes, D. R. Basic marketing research. (4th ed, 2001) / Churchill, Gilbert A. Global marketing management : a strategic perspective (2nd ed, 1993) / Toyne, Brian International business : environments and operations. (11th ed, 2007) / Daniels, John D. Introduction to organizational behaviour (3rd ed, 2006) / Dick, Penny Project management (3rd ed, 2005) / Maylor, Harvey The international business environment. (2004) / Brooks, Ian The fundamentals of corporate communication. (1999) / Dolphin, Richard R. Operations management : text and CD-ROM (6th ed, 2002) / Wild, Ray Human resource management : a contemporary approach (3rd ed, 2001) / Beardwell, Ian Marketing in the digital age (2nd ed, 2001) / O'Connor, John Strategic management and business policy (8th ed, 2002) / Wheelen, Thomas L. Smith & Keenan's advanced business law. (11th ed, 2000) / Keenan, Denis International trade : a business perspective (1996) / Jepma, C. J. Consumer behavior : buying, having, and being (6th ed, 2004) / Solomon, Michael R. Commonsense direct marketing (4th ed, 2000) / Bird, Drayton Consumer behavior (4th ed, 1995) / Mowen, John C. International marketing strategy : analysis, development and implementation. (4th ed, 2004) / Doole, Isobel Building great customer experiences (2002) / Shaw, Colin Consumer behavior : buying, having, and being (5th ed, 2002) / Solomon, Michael R. Human resource management : (6th ed, 2005) / Torrington, Derek Corporate communication (3rd ed, 2003) / Argenti, Paul A. Competitive marketing : a strategic approach. (3rd ed, 1995) / O'Shaughnessy, John International marketing and export management (4th ed, 2002) / Albaum, Gerald The sociology of work : introduction (3rd ed, 2005) / Grint, Keith Cases in operations management (2nd ed, 1997) / Johnston, R. Integrated marketing communications 2000-2001 (2000) / Yeshin, Tony International marketing (8th ed, 2000) / Terpstra, Vern Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J. Project management (8th ed, 2003) / Lock, Dennis Understanding and designing market research (2nd ed, 2002) / Webb, John R. Marketing management and strategy (3rd ed, 2002) / Doyle, P. Relationship marketing for competitive advantage : winning and keeping customers (1998) / Payne, Adrian Consumers (2002) / Arnould, Eric J. Managing quality (5th ed, 2007) / Dale, B. G. From brand vision to brand evaluation : strategically building and sustaining brands (2001) / De Chernatony, L. The power of industrial brands : an effective route to competitive advantage (1994) / Hague, Paul N. The ethical consumer (2005) / Harrison, Rob Even more offensive marketing : an exhilarating action guide to winning in business (1997) / Davidson, Hugh Advertising management (5th ed, 1996) / Batra, Rajeev Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan Rethinking the future of work : directions and visions (2007) / Williams, Colin C. The marketing of services (1984) / Cowell, Donald W. Electronic business and commerce (2002) / Chesher, Michael New product success stories : lessons from leading innovators (1995) / Thomas, Robert J. Consumer market research handbook (3rd ed, 1988) / Downham, John Marketing : a behavioural analysis (2nd ed, 1985) / Chisnall, Peter M. Theory and practice of leadership (2006) / Gill, Roger Kotler on marketing (2001) / Kotler, Philip Strategic management and organisational dynamics : the challenge of complexity (4th ed, 2003) / Stacey, Ralph D. The reality of global brands : cases and strategies for successful management of international brands (1996) / Hankinson, Graham The loyalty effect : the hidden force behind growth, profits, and lasting value (1996) / Reichheld, Frederick F. Marketing management : analysis, planning, implementation and control (9th ed, 1996) / Kotler, Philip