Qualitative market research

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JOURNALS		BOOKS
Chain store age executive with Shopping center age Finanzmarkt und Portfolio Management Of counsel (New York, N.Y.) Journal of business market management Advanced materials (Weinheim) Debt3 Forbes Asia Journal of direct marketing Advanced materials (Weinheim) American journal of business Research in engineering design Journal of the Market Research Society Journal of Indian philosophy Business and economic history International journal of consumer studies Psihologija Computing Canada Business America Journal of the Academy of Marketing Science Handbook of business strategy European journal of purchasing & supply management Economics of innovation and new technology Journal of political marketing Journal of relationship marketing (Binghamton, N.Y.) Journal of marketing communications Finance and stochastics Admedia Journal of customer behaviour Journal of targeting, measurement and analysis for marketing Journal of international food & agribusiness marketing Journal of public relations research Agricultural economics Journal of database marketing & customer strategy management Industry and innovation International journal of marketing studies Mathematical programming Urban forum (Johannesburg) Gases & welding distributor International journal of value based management Social epistemology International journal of business science & applied management Customer relationship management (Malibu, Calif.) International journal of wine business research Journal of developmental entrepreneurship Marketing letters MC technology marketing intelligence Journal of marketing theory and practice Retail digest Journal of business and psychology European journal of innovation management Entrepreneurship and regional development Journal of international consumer marketing Real estate economics Cybernetics and systems analysis Human ecology : an interdisciplinary journal International journal of approximate reasoning International journal of general systems Perspectives of Innovations, Economics and Business International journal of wine marketing Data base for advances in information systems Journal of consumer psychology International journal of entrepreneurship and innovation management Electricity journal Executive development Retail traffic Journal of international entrepreneurship Journal of the Academy of Marketing Science Applied mathematics and computation Advances in consumer research National jeweler Journal of promotion management Business strategy review Journal of current issues and research in advertising International review of retail, distribution and consumer research International journal of electronic commerce Advances in competitiveness research Integrated manufacturing systems Journal of business & industrial marketing Vision (New Delhi, India) Qualitative research in organizations and management Journal of interactive marketing Global Journal of Flexible Systems Management Construction innovation International journal of emerging markets International journal of electronic business management Journal of brand management Marketing science (Providence, R.I.) Transportation (Dordrecht) Journal of Euro-marketing Journal of advertising research International journal of market research Journal of retailing Journal of international marketing (East Lansing, Mich.) Manager update Journal of technology transfer Journal of enterprising culture Teaching business ethics (Dordrecht) System dynamics review Economic systems Journal of nonprofit & public sector marketing		Mastering the business of sport sponsorship (2008) / Savage, Philip SportBusiness in numbers : 2009-10 (2009) / Cutler, Matt The practice of public relations (11th ed, 2011) / Seitel, Fraser P. SPSS for Windows step by step : a simple guide and reference, 17.0 update (10th ed, 2010) / George, Darren Consumers (2nd ed, 2004) / Arnould, Eric J. Global marketing management (5th ed, 2011) / Kotabe, Masaaki Direct marketing : a step-by-step guide to effective planning and targeting (2002) / Mullin, Roddy The practice of market research : an introduction (3rd ed, 2009) / McGivern, Yvonne Organization : theory and design (2010) / Daft, Richard L. Consumer behavior : buying, having, and being (9th ed, 2011) / Solomon, Michael R. Marketing across cultures (5th ed, 2009) / Usunier, Jean-Claude Marketing research : an applied orientation (6th ed, 2010) / Malhotra, Naresh K. Sports marketing : a strategic perspective (4th ed, 2009) / Shank, Matthew D. Marketing research. (10th ed, 2011) / Aaker, David A. Consumer behaviour in sport and events : marketing action (2008) / Funk, Daniel C. Public relations and the social web : how to use social media and web 2.0 in communications (2009) / Brown, Rob Global marketing and advertising : understanding cultural paradoxes (3rd ed, 2010) / Mooij, Marieke K. de Consumer behavior : buying, having, and being (8th ed, 2009) / Solomon, Michael R. Global marketing : a decision-oriented approach (5th ed, 2011) / Hollensen, Svend Business research methods : a practical approach (2009) / Cameron, Sheila Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R. Risk issues and crisis management : a casebook of best practice (3rd ed, 2005) / Regester, Michael Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave Consumer behaviour (2nd ed, 2009) / Evans, Martin Doing business in emerging markets : entry and negotiation strategies (2002) / Cavusgil, S. Tamer Strategic brand management (2007) / Elliott, Richard Accounting for managers : interpreting accounting information for decision-making (3rd ed, 2009) / Collier, Paul M. Sports marketing : a strategic perspective. (3rd ed, 2005) / Shank, Matthew D. The practice of advertising (5th ed, 2005) / Mackay, Adrian Strategic marketing : creating competitive advantage (2010) / West, Douglas C. Marketing plans : how to prepare them, how to use them (6th ed, 2007) / McDonald, Malcolm Research methods for business students (5th ed, 2009) / Saunders, Mark Entrepreneurship : from opportunity to action (2007) / Rae, David Managing exports : navigating the complex rules, controls, barriers, and laws (2003) / Reynolds, Frank Service operations management : improving service delivery (3rd ed, 2008) / Johnston, Robert Best practice cases in branding : lessons from the world's strongest brands (3rd ed, 2008) / Keller, Kevin Lane The handbook of international trade : a guide to the principles and practice of export (2nd ed, 2008) / Sherlock, Jim Customer relationship management : concepts and tools (2004) / Buttle, Francis Business research : a practical guide for undergraduate & postgraduate students (3rd ed, 2009) / Collis, Jill Qualitative interviewing : the art of hearing data (2nd ed, 2005) / Rubin, Herbert J. Marketing communications : interactivity, communities and content (5th ed, 2009) / Fill, Chris Rethinking the future of work : directions and visions (2007) / Williams, Colin C. The international business environment. (2004) / Brooks, Ian Business research methods (10th ed, 2008) / Cooper, Donald R. Global marketing management (4th ed, 2008) / Kotabe, Masaaki Blackwell handbook of adolescence (2006) / Adams, Gerald R. Consumer behavior (4th ed, 2007) / Hoyer, Wayne D. The marketing of sport (2007) / Beech, John G. Corporate governance (2nd ed, 2007) / Mallin, Chris A. Consumer behavior (9th ed, 2007) / Schiffman, Leon G. Financial services marketing (2000) / Harrison, Tina Strategic management : awareness & change. (6th ed, 2010) / Thompson, John L. Strategic brand management : building, measuring, and managing brand equity (3rd ed, 2008) / Keller, Kevin Lane International marketing : consuming globally, thinking locally (2001) / McAuley, Andrew InterViews : learning the craft of qualitative research interviewing (2nd ed, 2009) / Kvale, Steinar Key management models : the 60+ models every manager needs to know (2nd ed, 2009) / Assen, Marcel van International human resource management : globalization, national systems and multinational companies (2006) / Edwards, Tony Research methods for business : a skill-building approach. (5th ed, 2010) / Sekaran, Uma Straight and level : practical airline economics (2nd ed, 2003) / Holloway, S. Strategic marketing : creating competitive advantage (2006) / West, Douglas C. International human resource management / Chris Brewster, Paul Sparrow, Guy Vernon. (2nd ed, 2007) / Brewster, Chris Business research methods (9th ed, 2006) / Cooper, Donald R. Organizational behaviour and work : a critical introduction (3rd ed, 2010) / Wilson, Fiona M. Person-centred counselling psychology : an introduction (2007) / Gillon, Ewan Customer relationship management (2005) / Peelen, Ed Researching and writing a dissertation : an essential guide for business students (3rd ed, 2010) / Fisher, C. M. Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J. Leadership and management development (5th ed, 2010) / Gold, Jeffrey Work placements : a survival guide for students (2004) / Fanthome, Christine Essentials of marketing research (4th ed, 2005) / Proctor, Tony Consumer behaviour : a European perspective (1998) / Antonides, Gerrit Self and social identity (2004) / Brewer, Marilynn B. Accounting for managers (4th ed, 2008) / Abraham, Anne Sponsorship : for a return on investment (2007) / Masterman, Guy Entry strategies for international markets. (1994) / Root, Franklin R. Internet marketing : strategy, implementation and practice (3rd ed, 2006) / Chaffey, Dave Principles of marketing (13th ed, 2010) / Kotler, Philip Essentials of marketing (2nd ed, 2007) / Brassington, Frances Discovering statistics using SPSS : (and sex and drugs and rock 'n' roll) (3rd ed, 2009) / Field, Andy P. Spreadsheet modeling & decision analysis : a practical introduction to management science (4th ed, 2004) / Ragsdale, Cliff T. Marketing research (7th ed, 2005) / Chisnall, Peter M. Strategic issues in international retailing (2006) / Dawson, John A. Management accounting : principles and applications (2005) / Coombs, Hugh M. Brand management : a theoretical and practical approach (2003) / Riezebos, H. J. International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak Mixed methodology : combining qualitative and quantitative approaches (1998) / Tashakkori, Abbas The international business environment : global and local marketplaces in a changing world (2nd ed, 2006) / Morrison, Janet Commonsense direct marketing (4th ed, 2000) / Bird, Drayton Introducing qualitative research in psychology : adventures in theory and method (2nd ed, 2008) / Willig, Carla Qualitative research methods for the social sciences (7th ed, 2009) / Berg, Bruce L. Event management : for tourism, cultural, business, and sporting events (2005) / Van der Wagen, Lynn Managing quality (5th ed, 2007) / Dale, B. G. Doing educational research : a guide to first-time researchers (2004) / Opie, Clive Educational research and evidence-based practice (2007) / Hammersley, Martyn Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan Action learning : a practical guide (2nd ed, 1998) / Weinstein, Krystyna Strategy safari : the complete guide through the wilds of strategic management (2nd ed, 2009) / Mintzberg, Henry Management research (3rd ed, 2008) / Easterby-Smith, Mark Relationship marketing : creating stakeholder value (2002) / Christopher, Martin