Journal of marketing

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JOURNALS		BOOKS
Markt, Journal für Marketing Research in economics Revista de ciencias sociales (Maracaibo, Venezuela) Pricing strategy & practice Journal of agricultural and resource economics Journal of Central European agriculture CanadExport (English ed.) Journal of the Academy of Marketing Science Schmalenbach business review Journal of wealth management Journal of international food & agribusiness marketing Journal of the Market Research Society Marketing science (Providence, R.I.) Journal of business market management Journal of current issues and research in advertising Agricultural economics MC technology marketing intelligence Journal of organizational excellence Finanzmarkt und Portfolio Management Journal of Asia-Pacific business Of counsel (New York, N.Y.) Journal of relationship marketing (Binghamton, N.Y.) Journal of marketing communications Vision (New Delhi, India) Bulletin of the American Society for Information Science and Technology Indiana business review Networks and spatial economics CMA magazine Economic development journal : EDJ Emerging markets review Journal of marketing research Journal of targeting, measurement and analysis for marketing Federal reserve bulletin HARA (Hales Corners, Wis.) Dealerscope (Philadelphia, Pa. : 2000) Journal of multinational financial management Pasos (Tenerife (Canary Islands)) Traders magazine Economics of planning Microelectronics international Competitive intelligence review Best's review (Property/casualty insurance ed.) Journal of business finance & accounting Asian Academy of Management journal International journal of business science & applied management National underwriter. P & C Northwestern journal of international law & business Judgment and decision making Journal of the Academy of Marketing Science Journal of international consumer marketing Journal of Euro-marketing Marketing letters Australasian marketing journal Mathematics and computers in simulation Journal of international marketing (East Lansing, Mich.) Journal of sensory studies Wireless review International journal of marketing studies Knowledge and process management Advances in competitiveness research UNLV gaming research & review journal Journal of East-West business Statistical modelling Journal of real estate literature Journal of marketing theory and practice Decision sciences IOMA's report on managing credit, receivables & collections Journal of professional services marketing Transnational corporations Multinational business review Journal of official statistics Speech technology (Wilton, Conn.) Journal of the history of economic thought Fraser forum American drycleaner American review of Canadian studies Creativity and innovation management Advertising age's business marketing Journal of retailing Advances in consumer research Bank marketing Weltwirtschaftliches Archiv International journal of computer vision Journal of Chinese economic and business studies Information resources management journal Lakes & reservoirs : research and management Economic review (Cleveland) Yugoslav Journal of Operations Research Publishing research quarterly Insights (Clifton, N.J.) Washington quarterly European business organization law review Journal of interactive marketing Marketing management (Chicago, Ill.) Industry and innovation Teaching business ethics (Dordrecht) Direct (Stamford, Conn.) Industrial distribution Journal of service research : JSR Journal of product & brand management		Introducing marketing research (2002) / Baines, Paul Mastering the business of sport sponsorship (2008) / Savage, Philip The practice of public relations (11th ed, 2011) / Seitel, Fraser P. Financial services marketing : a reader (1997) / Meidan, Arthur Strategic advertising management (3rd ed, 2009) / Percy, Larry The practice of public relations (10th ed, 2007) / Seitel, Fraser P. Sponsorship works : the essential casebook for brands, agencies and rights holders / [Editor: Luke Upton]. (2010) / Sports Business The practice of market research : an introduction (3rd ed, 2009) / McGivern, Yvonne Understanding and managing customers (2005) / Doole, Isobel Global marketing management (5th ed, 2011) / Kotabe, Masaaki Global dimensions of corporate governance (2007) / Luo, Yadong Cross-cultural marketing : theory, practice and relevance (2009) / Burton, Dawn Consumer behavior : buying, having, and being (9th ed, 2011) / Solomon, Michael R. Marketing across cultures (5th ed, 2009) / Usunier, Jean-Claude Sport promotion and sales management (2nd ed, 2008) / Irwin, Richard L. Deregulation and competition : lessons from the airline industry (2007) / Sheth, Jagdish N. Financial analysis (2nd ed, 1995) / Rees, Bill Customer relationship management : concepts and technologies (2nd ed, 2009) / Buttle, Francis Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R. Understanding emerging markets : building business BRIC by brick (2007) / Pelle, Stefano Strategic market management (9th ed, 2011) / Aaker, David A. Consumers (2nd ed, 2004) / Arnould, Eric J. Financial services marketing : an international guide to principles and practice (2007) / Ennew, Christine Strategic marketing : creating competitive advantage (2010) / West, Douglas C. Consumer behaviour : applications in marketing (2008) / East, Robert Marketing the e-Business. (2nd ed, 2008) / Harris, Lisa Marketing strategy : the difference between marketing and markets (3rd ed, 2007) / Fifield, Paul Hospitality law : managing legal issues in the hospitality industry (3rd ed, 2009) / Barth, Stephen C. Mainstreaming corporate responsibility (2009) / Smith, N. Craig Customer service : empowerment and entrapment (2001) / Sturdy, Andrew International marketing : strategy and theory (5th ed, 2009) / Onkvisit, Sak Business research methods : a practical approach (2009) / Cameron, Sheila Doing business in emerging markets : entry and negotiation strategies (2002) / Cavusgil, S. Tamer Marketing plans : how to prepare them, how to use them. (7th ed, 2011) / McDonald, Malcolm The fundamentals of branding (2009) / Davis, Melissa Customer care excellence : how to create an effective customer focus (5th ed, 2008) / Cook, Sarah Strategic marketing : planning and control (3rd ed, 2008) / Drummond, Graeme Marketing research (9th ed, 2007) / Aaker, David A. Tourism crises : causes, consequences and management (2007) / Henderson, Joan C. Strategic marketing (9th ed, 2009) / Cravens, David W. Marketing research. (10th ed, 2011) / Aaker, David A. Successful direct marketing methods : interactive, database, and customer-based marketing for digital age (8th ed, 2008) / Stone, Bob Consumer behavior : buying, having, and being (8th ed, 2009) / Solomon, Michael R. The rise of brands (2007) / Moor, Liz Services marketing : integrating customer focus across the firm (5th ed, 2009) / Zeithaml, Valarie A. Strategic management : creating competitive advantages (4th ed, 2008) / Dess, Gregory G. Export practice and management (5th ed, 2006) / Branch, Alan E. Stores & distribution management (2005) / Carter, R. J. Supply chain logistics management (3rd ed, 2010) / Bowersox, Donald J. Researching and writing a dissertation : an essential guide for business students (3rd ed, 2010) / Fisher, C. M. Marketing research : an applied orientation (6th ed, 2010) / Malhotra, Naresh K. SPSS for Windows step by step : a simple guide and reference, 17.0 update (10th ed, 2010) / George, Darren Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan Global marketing and advertising : understanding cultural paradoxes (3rd ed, 2010) / Mooij, Marieke K. de The corporate social responsibility reader (2008) / Burchell, Jon International business : the challenge of global competition (11th ed, 2008) / Ball, Donald Sponsorship measurement and evaluation (2009) / Houlder, Fraser Organizational behavior : managing people and organizations (9th ed, 2010) / Moorhead, Gregory Succeeding with your master's dissertation : a step-by-step handbook (2008) / Biggam, John Integrated advertising, promotion, and marketing communications (3rd ed, 2007) / Clow, Kenneth E. Marketing and football : an international perspective (2007) / Desbordes, Michel Brands and branding (2nd ed, 2009) / Clifton, Rita International business : the challenge of global competition. (12th ed, 2010) / Ball, Donald A. Financial services marketing (2000) / Harrison, Tina Managing the customer experience : turning customers into advocates (2002) / Smith, Shaun Brand failures : the truth about the 100 biggest branding mistakes of all time (2003) / Haig, Matt Marketing communications : interactivity, communities and content (5th ed, 2009) / Fill, Chris Principles of corporate finance. Richard A. Brealey, Stewart C. Myers, Franklin Allen. (9th ed, 2008) / Brealey, Richard A. Sports marketing : a strategic perspective (4th ed, 2009) / Shank, Matthew D. Emarketing excellence : the heart of ebusiness (2nd ed, 2005) / Smith, P. R. Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave Developing successful sport marketing plans (2nd ed, 2005) / Stotlar, David Kent Principles of services marketing (3rd ed, 2001) / Palmer, Adrian Consumer behaviour (2nd ed, 2009) / Evans, Martin Advertising and society : controversies and consequences (2009) / Pardun, Carol J. Accounting for managers : interpreting accounting information for decision-making (3rd ed, 2009) / Collier, Paul M. The economics of the European Union : policy and analysis. (4th ed, 2007) / Artis, Michael J. Retailing management (7th ed, 2009) / Levy, Michael Strategic management : concepts and cases (12th ed, 2009) / David, Fred R. Marketing communications : a European perspective (3rd ed, 2007) / Pelsmacker, Patrick de Contemporary strategy analysis : text and cases (7th ed, 2010) / Grant, Robert M. Implementing quality : a practical guide to tools and techniques (2004) / Basu, Ron Consumer behaviour in sport and events : marketing action (2008) / Funk, Daniel C. Handbook of hospitality marketing management (2008) / Oh, Haemoon International economics (7th ed, 2007) / Husted, Steven L. Essentials of supply chain management (2nd ed, 2006) / Hugos, Michael H. Business research : a practical guide for undergraduate & postgraduate students (3rd ed, 2009) / Collis, Jill Business research methods (2nd ed, 2008) / Blumberg, Boris Customer relationship management : a databased approach (2006) / Kumar, V. International management : culture, strategy, and behavior. (7th ed, 2009) / Luthans, Fred This is PR : the realities of public relations (10th ed, 2010) / Newsom, Doug Food supply chain management (2004) / Bourlakis, Michael A. Research methods for business students (5th ed, 2009) / Saunders, Mark Hotel management and operations (5th ed, 2011) / O'Fallon, Michael J. Sustainability in the Hospitality Industry : principles of sustainable operations (2009) / Sloan, Philip Wal-Mart world : the world's biggest corporation in the global economy (2006) / Brunn, Stanley D. Sport marketing (3rd ed, 2007) / Mullin, Bernard James Capital markets and institutions : a global view (1997) / Allen, Linda International human resource management : a multinational company perspective (2005) / Tayeb, Monir H. The business plan workbook : the definitive guide to researching, writing up and presenting a winning plan (6th ed, 2008) / Barrow, Colin