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Environmental marketing management : meeting the green challenge| (1995) / Peattie, Ken

book: http://library.hud.ac.uk/catlink/bib/230161

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    1. Green marketing. (1992) / Peattie, Ken
    2. Environmental marketing : positive strategies for reaching the green consumer (1993) / Coddington, Walter
    3. Shades of Green : Consumers' attitudes to green shopping (1996) / National Consumer Council
    4. Hijacking environmentalism : corporate responses to sustainable development. (1997) / Welford, Richard
    5. Business and the environment : implications of the new environmentalism (1993) / Smith, Denis
    6. Costing the earth : the challenge for governments, the opportunities for business (1993) / Cairncross, Frances
    7. Corporate environmental management : systems and strategies (1996) / Welford, Richard
    8. Environmental strategy and sustainable development : the corporate challenge for the twenty-first century (1995) / Welford, Richard
    9. Marketing management and strategy (3rd ed, 2002) / Doyle, P.
    10. Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley
    11. Competitive advantage : creating and sustaining superior performance (1985) / Porter, Michael E.
    12. Consumer behavior (8th ed, 1995) / Engel, James F.
    13. Marketing (1998) / Lancaster, Geoffrey A.

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