Beyond 2000 : the future of direct marketing| (1994) / Reitman, Jerry I. [electronic book]

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JOURNALS		BOOKS
		The Direct marketing handbook (2nd edition, 1992) / Nash, Edward L The new integrated direct marketing (1998) / Berry, Mike How to find and cultivate customers through direct marketing (1996) / Baier, Martin [electronic book] Direct marketing : strategy, planning, execution (4th ed, 2000) / Nash, Edward L. Direct marketing management (1989) / Roberts, Mary Lou Commonsense direct marketing (4th ed, 2000) / Bird, Drayton Exploring direct marketing (1999) / O'Malley, Lisa International marketing : a cultural approach (1993) / Usunier, Jean-Claude Direct and database marketing (1997) / McCorkell, Graeme The marketing research process (4th ed, 1995) / Crimp, Margaret