- Journal of targeting, measurement and analysis for marketing
- TWICE
- International journal of market research
- Journal of advertising research
- Automotive news
- Journal of the Academy of Marketing Science
- Precision marketing
- Journal of product & brand management
- Marketing magazine (Toronto)
- Journal of brand management
- Journal of business & industrial marketing
- Adweek (2003)
- Brand strategy
- Journal of services marketing
- PR week (U.K. edition)
- Brandweek (New York, N.Y.)
- International journal of retail & distribution management
- Journal of consumer marketing
- Journal of marketing research
- Advertising age
- Journal of business research
- Marketing news
- International marketing review
- MIT Sloan management review
- Journal of advertising
- International journal of physical distribution & logistics management
- European journal of marketing
- Journal of marketing
- Marketing week
- Grocer
- Managing service quality
- Marketing intelligence & planning
- New media age
- Business process management journal
- British food journal (1966)
- Organization studies
- Marketing (London)
- Campaign (London. 1968)
- Long range planning
- European journal of operational research
- Computer weekly
- International journal of operations & production management
| | - Strategic marketing : planning and control (3rd ed, 2008) / Drummond, Graeme
- Strategic marketing : creating competitive advantage (2010) / West, Douglas C.
- Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
- Strategic marketing : planning and control (2nd ed, 2001) / Drummond, Graeme
- Advertising. (2000) / Wright, Ray
- Strategic market management (7th ed, 2005) / Aaker, David A.
- Marketing management. (12th ed, 2006) / Kotler, Philip
- Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J.
- International trade : new patterns of trade, production & investment (2nd ed, 2000) / Grimwade, Nigel
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