- Journal of consumer psychology
- Journal of international consumer marketing
- Journal of promotion management
- International journal of wine marketing
- Australasian marketing journal
- Leisure studies
- International journal of research in marketing
- Marketing weekly news
- Journal of consumer behaviour
- Journal of international economics
- Advances in consumer research
- Journal of advertising
- Apparel (New York, N.Y.)
- Beverage world
- Review of economic studies
- Journal of consumer research
- In-store marketing
- Asia Pacific journal of marketing and logistics
- Journal of product & brand management
- Telephony
- Public relations tactics
- Journal of marketing theory and practice
- International journal of market research
- Journal of direct, data and digital marketing practice
- Journal of consumer marketing
- Marketing research (Chicago, Ill.)
- Journal of marketing management
- Journal of the Academy of Marketing Science
- Brand strategy
- International business review
- Asia Pacific journal of tourism research
- Internet research
- Journal of targeting, measurement and analysis for marketing
- Marketing management (Chicago, Ill.)
- Journal of advertising research
- Retail week
- Journal of travel & tourism marketing
- Journal of retailing
- Journal of brand management
- Brandweek (New York, N.Y.)
- European journal of marketing
- Beverage industry
- International journal of advertising
- Adweek (2003)
- Appetite
- Corporate communications
- Journal of marketing research
- Automotive news
- Journal of vacation marketing
- B to B
- Journal of business research
- Journal of hospitality & tourism research (Washington, D.C.)
- Qualitative market research
- Progressive grocer
- Campaign (London. 1968)
- Journal of marketing
- Country monitor (New York, N.Y.)
- International journal of retail & distribution management
- International marketing review
- Marketing review (Helensburgh, Scotland)
- Grocer
- International journal of business and management
- Journal of travel research
- Marketing week
- International journal of consumer studies
- British food journal (1966)
- Journal of fashion marketing and management
- Annals of tourism research
- Journal of business & industrial marketing
- Media (Hong Kong, China : 1988)
- Tourism management (1982)
- Strategic direction (Bradford, England)
- Strategic change
- Marketing magazine (Toronto)
- Marketing (London)
- Journal of services marketing
- Marketing intelligence & planning
- MIT Sloan management review
- PR week (U.K. edition)
- Journal of international business studies
- Drug store news
- New media age
- Journal of business strategy
- Fortune
- Advertising age
- Bloomberg businessweek
- Foreign policy
- American economic review
- Marketing news
- Billboard (Cincinnati, Ohio. 1963)
- Supply chain management
- Strategy & leadership
- Nation's restaurant news
- Travel trade gazette UK and Ireland
- Service industries journal
- Building design
- Daily telegraph (London, England : 1969)
- Journal of organizational change management
- European management journal
- Business horizons
| | - The next big thing : spotting and forecasting consumer trends for profit (2009) / Higham, William
- Consumer behavior : buying, having, and being (9th ed, 2011) / Solomon, Michael R.
- Consumers (2nd ed, 2004) / Arnould, Eric J.
- Marketing communications : interactivity, communities and content (5th ed, 2009) / Fill, Chris
- Marketing research : an applied orientation (6th ed, 2010) / Malhotra, Naresh K.
- Consumer behavior and marketing strategy (8th ed, 2008) / Peter, J. Paul
- Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R.
- Consumer behavior (4th ed, 2007) / Hoyer, Wayne D.
- Special events : the roots and wings of celebration (5th ed, 2008) / Goldblatt, Joe Jeff
- Consumer behavior (9th ed, 2007) / Schiffman, Leon G.
- Innovative marketing communications : strategies for the events industry (2006) / Masterman, Guy
- Strategic brand management : building, measuring, and managing brand equity (3rd ed, 2008) / Keller, Kevin Lane
- Celebrity sells (2004) / Pringle, Hamish
- Event studies : theory, research and policy for planned events (2007) / Getz, Donald
- Brands and branding (2004) / Clifton, Rita
- Principles of marketing (13th ed, 2010) / Kotler, Philip
- Research methods for business students (5th ed, 2009) / Saunders, Mark
- Consumer behavior and managerial decision making (1999) / Kardes, Frank R.
- Marketing research (7th ed, 2005) / Chisnall, Peter M.
- Applied consumer behaviour (1996) / Evans, Martin
- Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
- Understanding customers. (1997) / Rice, Chris
- Consumer behavior (8th ed, 2004) / Schiffman, Leon G.
- Marketing management. (12th ed, 2006) / Kotler, Philip
- Retailing management (5th ed, 2004) / Levy, Michael
- Consumer behavior and marketing strategy (7th ed, 2005) / Peter, J. Paul
- Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
- Consumer behavior : buying, having, and being (5th ed, 2002) / Solomon, Michael R.
- Introducing human resource management (5th ed, 2008) / Foot, Margaret
- Operations management (2nd ed, 2005) / Hill, Terry
- Project management (3rd ed, 2003) / Maylor, Harvey
- Public relations principles and practice. (1997) / Kitchen, Philip
- Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley
- Research methods for business students (4th ed, 2007) / Saunders, Mark
- Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J.
- Operations management (5th ed, 2007) / Slack, Nigel
- Principles of marketing. (4th ed, 2006) / Brassington, Frances
- Consumer behavior (8th ed, 1995) / Engel, James F.
- International trade : new patterns of trade, production & investment (2nd ed, 2000) / Grimwade, Nigel
- Marketing (1998) / Lancaster, Geoffrey A.
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