- Emerging markets review
- Journal of global marketing
- International business review
- Journal of world business : JWB
- Management international review
- Journal of consumer behaviour
- Journal of marketing management
- International marketing review
- Journal of product & brand management
- Journal of marketing research
- Journal of international business studies
- Wall Street journal. Eastern edition
- Journal of business strategy
- Journal of consumer marketing
- Brand strategy
- Journal of marketing
- Strategic management journal
- Long range planning
- International journal of retail & distribution management
- Marketing intelligence & planning
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- Strategy : analysis and practice (2005) / McGee, John
- Competitive strategy : techniques for analyzing industries and competitors : with a new introduction (1998) / Porter, Michael E.
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