- Journal of international consumer marketing
- Journal of international marketing (East Lansing, Mich.)
- Journal of global marketing
- Journal of world business : JWB
- Marketing research (Chicago, Ill.)
- International business review
- Journal of consumer behaviour
- International marketing review
- World trade (Irvine, Calif.)
- Journal of marketing management
- Country monitor (New York, N.Y.)
- Management international review
- Journal of product & brand management
- Adweek (2003)
- Media (Hong Kong, China : 1988)
- McKinsey quarterly
- Canadian business (1977)
- Journal of the Academy of Marketing Science
- International journal of consumer studies
- Journal of international business studies
- B to B
- Brand strategy
- Business horizons
- Journal of travel & tourism marketing
- Economic journal (London)
- NZBusiness
- Journal of marketing research
- Journal of small business and enterprise development
- Hotel & motel management
- Euroweek : the Euromarket's first newspaper
- Journal of consumer marketing
- International journal of business and management
- Marketing intelligence & planning
- Marketing review (Helensburgh, Scotland)
- Journal of brand management
- Industrial marketing management
- Brandweek (New York, N.Y.)
- International journal of retail & distribution management
- Strategic direction (Bradford, England)
- Qualitative market research
- Journal of consumer research
- Strategic change
- Journal of marketing
- Journal of business & industrial marketing
- Strategic management journal
- Service industries journal
- Marketing news
- International journal of social economics
- Journal of business strategy
- WWD
- Supply chain management
- Academy of Management journal
- Campaign (London. 1968)
- California management review
- Long range planning
- European journal of marketing
- International journal of hospitality management
- Bloomberg businessweek
- Marketing week
- Journal of services marketing
- Nation's restaurant news
- Advertising age
- Annals of tourism research
- Journal of business research
- Journal of management studies
- Cornell hotel and restaurant administration quarterly
- Fortune
- Managing service quality
- Travel trade gazette UK and Ireland
- European business review
- British food journal (1966)
- Marketing (London)
- Industrial management + data systems
- International journal of contemporary hospitality management
- Journal of business ethics
- Forbes
| | - Global marketing : a market-responsive approach (2nd ed, 2001) / Hollensen, Svend
- International marketing strategy : analysis, development and implementation. (5th ed, 2008) / Doole, Isobel
- Global marketing strategies ; (6th ed, 2004) / Jeannet, Jean-Pierre
- International marketing : strategy and theory (5th ed, 2009) / Onkvisit, Sak
- Global marketing (5th ed, 2008) / Keegan, Warren J.
- Entry strategies for international markets. (1994) / Root, Franklin R.
- International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak
- International marketing (13th ed, 2007) / Cateora, Philip R.
- International marketing : consuming globally, thinking locally (2001) / McAuley, Andrew
- Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R.
- Marketing communications : a European perspective (3rd ed, 2007) / Pelsmacker, Patrick de
- The handbook of international trade : a guide to the principles and practice of export (2nd ed, 2008) / Sherlock, Jim
- International marketing strategy : analysis, development and implementation. (4th ed, 2004) / Doole, Isobel
- Strategic marketing management : planning, implementation and control (3rd ed, 2005) / Wilson, R. M. S.
- Strategic marketing : creating competitive advantage (2006) / West, Douglas C.
- Global marketing management (7th ed, 2002) / Keegan, Warren J.
- International marketing strategy (5th ed, 2005) / Bradley, Frank
- Marketing strategies for competitive advantage (2000) / Adcock, Dennis
- Global marketing strategies (5th ed, 2001) / Jeannet, Jean-Pierre
- Consumer behaviour : a European perspective (1998) / Antonides, Gerrit
- Essentials of marketing research (4th ed, 2005) / Proctor, Tony
- International logistics and supply chain outsourcing : from local to global (2007) / Rushton, Alan
- Global logistics management : a competitive advantage for the 21st century (2nd ed, 2006) / Gourdin, Kent N.
- Consumer behavior : building marketing strategy. (10th ed, 2007) / Hawkins, Del I.
- Branding across borders : a guide to global brand marketing (2002) / Gregory, James R.
- Consumer behavior (9th ed, 2007) / Schiffman, Leon G.
- Strategic brand management : building, measuring, and managing brand equity (3rd ed, 2008) / Keller, Kevin Lane
- Transport economics (4th ed, 2006) / Bamford, C. G.
- Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
- International marketing and export management (4th ed, 2002) / Albaum, Gerald
- Essentials of marketing (4th ed, 2002) / Lancaster, Geoffrey A.
- Business research methods (10th ed, 2008) / Cooper, Donald R.
- International marketing (8th ed, 2000) / Terpstra, Vern
- Consumer behavior : buying, having, and being (6th ed, 2004) / Solomon, Michael R.
- Global logistics and supply chain management (2008) / Mangan, John
- Marketing (2008) / Baines, Paul
- International marketing (3rd ed, 1998) / Paliwoda, Stanley J.
- Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
- Transport economics (3rd ed, 2001) / Bamford, C. G.
- Marketing research (7th ed, 2005) / Chisnall, Peter M.
- The business environment : challenges and changes (2nd ed, 2000) / Brooks, Ian
- Research methods for business : a skill-building approach. (5th ed, 2010) / Sekaran, Uma
- Global logistics : new directions in supply chain management (5th ed, 2007) / Waters, C. D. J.
- International marketing (2000) / Cateora, Philip R.
- Consumer behavior and marketing strategy (7th ed, 2005) / Peter, J. Paul
- Strategic market management (7th ed, 2005) / Aaker, David A.
- Consumers (2002) / Arnould, Eric J.
- Organizational culture and leadership (3rd ed, 2004) / Schein, Edgar H.
- Corporate strategy (4th ed, 2006) / Lynch, Richard L.
- Business research methods (9th ed, 2006) / Cooper, Donald R.
- Researching business and management (2005) / Maylor, Harvey
- Global marketing strategy (1998) / Chee, Harold
- Managing the global supply chain (2001) / Schary, Philip B.
- Marketing management and strategy (3rd ed, 2002) / Doyle, P.
- Consumer behavior : buying, having, and being (5th ed, 2002) / Solomon, Michael R.
- Consumer behavior (8th ed, 2004) / Schiffman, Leon G.
- Marketing management (11th ed, 2003) / Kotler, Philip
- Strategic marketing (8th ed, 2006) / Cravens, David W.
- Research methods for business students (4th ed, 2007) / Saunders, Mark
- Global cases in logistics and supply chain management (1996) / Taylor, David H.
- Research methods for business : a skill-building approach (4th ed, 2003) / Sekaran, Uma
- Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J.
- Accounting for non-accounting students (6th ed, 2004) / Dyson, J. R.
- Business research methods (2nd ed, 2007) / Bryman, Alan
- Strategic management : awareness and change (5th ed, 2005) / Thompson, John L.
- Management and organisational behaviour (8th ed, 2007) / Mullins, Laurie J.
- Applied consumer behaviour (1996) / Evans, Martin
- Competitive strategy : techniques for analyzing industries and competitors : with a new introduction (1998) / Porter, Michael E.
- Consumer behavior (8th ed, 1995) / Engel, James F.
- Marketing (1998) / Lancaster, Geoffrey A.
- Operations management (5th ed, 2007) / Slack, Nigel
- Exploring corporate strategy (7th ed, 2005) / Johnson, Gerry
- International trade : new patterns of trade, production & investment (2nd ed, 2000) / Grimwade, Nigel
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