Reading ads socially| (1992) / Goldman, Robert

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JOURNALS		BOOKS
		Social communication in advertising : persons, products & images of well-being (2nd ed, 1997) / Leiss, William Advertising as communication (1982) / Dyer, Gillian Advertising cultures (2003) / Malefyt, Timothy Dwight deWaal Advertising, the uneasy persuasion : its dubious impact on American society (1993) / Schudson, Michael Buy this book : studies in advertising and consumption (1997) / Nava, Mica Sex stereotyping in advertising (1983) / Courtney, Alice E. Decoding advertisements : ideology and meaning in advertising. (1978) / Williamson, Judith Advertising and consumer citizenship : gender, images, and rights (2000) / Cronin, Anne M. Ads, fads, and consumer culture : advertising's impact on American character and society (2000) / Berger, Arthur Asa The language of advertising (1985) / Vestergaard, Torben A glittering haze : strategic advertising in the 1990s. (1992) / Fletcher, Winston Television and new media audiences (1999) / Seiter, Ellen Effective TV production (3rd ed, 1993) / Millerson, Gerald Advertising and popular culture (1996) / Fowles, Jib The discourse of advertising (1992) / Cook, Guy The genius of the system : Hollywood filmmaking in the studio era (1998) / Schatz, Thomas Media research methods : measuring audiences, reactions and impact. (2000) / Gunter, Barrie The audience in everyday life : living in a media world (2003) / Bird, S. Elizabeth Advertising cultures : gender, commerce, creativity (2003) / Nixon, Sean Television : an international history. (2nd ed, 1998) / Smith, Anthony Production safety for film, television and video. (2000) / Small, Robin The ethnographic imagination (2001) / Willis, Paul Film and reform : John Grierson and the documentary film movement (1990) / Aitken, Ian Reading television (1978) / Fiske, John Television news (3rd ed, 1995) / Yorke, Ivor Movie-made America : a social history of American movies. (1st ed, 1975) / Sklar, Robert Imagining reality : the Faber book of the documentary (1996) / Macdonald, Kevin Approaches to audiences : a reader (1998) / Dickinson, Roger Pornography in a free society (1988) / Hawkins, Gordon Television news (4th ed, 2000) / Yorke, Ivor Ad worlds : brands, media, audiences (1998) / Myers, Greg The media in Western Europe : the Euromedia handbook (2nd ed, 1997) / Østergaard, Bernt Stubbe Sex, class and realism : British cinema 1956-1963 (1986) / Hill, John British television policy : a reader (2001) / Franklin, Bob Understanding audiences : theory and method (2001) / Ruddock, Andy Contemporary Hollywood cinema (1998) / Neale, Steve The media in Britain : current debates and developments (1999) / Stokes, Jane C. Critical ideas in television studies. (1999) / Corner, John News culture. (1999) / Allan, Stuart Understanding television (1990) / Goodwin, Andrew Interpreting audiences : the ethnography of media consumption (1993) / Moores, Shaun Image & representation : key concepts in media studies (1998) / Lacey, Nick Keeping faith? : Channel Four and its audience (1988) / Docherty, David The television genre book (2001) / Creeber, Glen News and journalism in the UK : a textbook (1994) / McNair, Brian The media book (2002) / Newbold, Chris The classical Hollywood cinema : film style & mode of production to 1960 (1988) / Bordwell, David Women and soap opera : a study of prime time soaps (1991) / Geraghty, Christine Satellite television and everyday life : articulating technology (1996) / Moores, Shaun Television and society (1996) / Abercrombie, Nicholas Pornography : women, violence and civil liberties (1992) / Itzin, Catherine Living room wars : rethinking media audiences for a postmodern world. (1996) / Ang, Ien How advertising works : a review of current thinking (1992) / McDonald, Colin Claiming the real : the Griersonian documentary and its legitimations (1995) / Winston, Brian Hollywood cinema : an introduction (1995) / Maltby, Richard The sociology of journalism (1998) / McNair, Brian Television, audiences and cultural studies (1992) / Morley, Dave Ethical issues in journalism and the media (1992) / Belsey, Andrew Advertising : what it is and how to do it (3rd ed, 1993) / White, Roderick Audience analysis (1997) / McQuail, Denis Newspaper power : the new national press in Britain (1996) / Tunstall, Jeremy Rethinking the media audience : the new agenda (1999) / Alasuutari, Pertti Advertising. (4th ed, 2000) / White, Roderick Audiences : a sociological theory of performance and imagination (1998) / Abercrombie, Nicholas Media power : a sociological introduction (2002) / McCullagh, Ciaran Consumer culture (1996) / Lury, Celia Journalism : critical issues (2005) / Allan, Stuart Critical readings : media and audiences (2003) / Nightingale, Virginia New media, new policies : media and communications strategies for the future (1996) / Collins, Richard Media & society : an introduction (1999) / O'Shaughnessy, Michael Markets and myths : forces for change in the media of Western Europe (1996) / Lamizet, Bernard Public service broadcasting : a reader (1991) / McDonnell, James Culture, society and the media (1982) / Gurevitch, Michael Media ethics and self regulation (2000) / Frost, Chris Pornography, feminism and the individual (1989) / Assiter, Alison Understanding media culture (2002) / Gripsrud, Jostein The media student's book (2nd ed, 1999) / Branston, Gill Mass media and media policy in Western Europe (1996) / Humphreys, Peter Media and society : critical perspectives (2005) / Burton, Graeme Introduction to communication studies (2nd ed, 1990) / Fiske, John An introduction to theories of popular culture (1995) / Strinati, Dominic