Luxury fashion branding : trends, tactics, techniques| (2007) / Okonkwo, Uche

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Drapers Fashion theory Journal of fashion marketing and management Retail week WWD Design week Brand strategy Journal of brand management Journal of consumer research New media age International journal of retail & distribution management Marketing week Marketing (London)		Fashion brands : branding style from Armani to Zara (2nd ed, 2008) / Tungate, Mark Louis Vuitton Japan : the building of luxury. (2004) / Hata, Kyojiro Fashion brand merchandising (2009) / Kendall, Gordon T. Developing and branding the fashion merchandising portfolio (2007) / Bubonia-Clarke, Janace Tom Ford (2004) / Foley, Bridget Guerrilla advertising : unconventional brand communication (2006) / Lucas, Gavin Fashion marketing (3rd ed, 2008) / Easey, Mike Fashion brands : branding style from Armani to Zara (2005) / Tungate, Mark Fashion marketing : contemporary issues (2nd ed, 2007) / Hines, Tony How to shop : with Mary, queen of shops (2007) / Portas, Mary The business of fashion : designing, manufacturing, and marketing (3rd ed, 2007) / Burns, Leslie Davis Illustrating fashion (2nd ed, 2007) / McKelvey, Kathryn Fashion's world cities (2006) / Breward, Christopher Fashion marketing and PR. (1998) / Costantino, Maria Fashion theory : a reader (2007) / Barnard, Malcolm Biba : the Biba experience (2004) / Turner, Alwyn W. Mastering fashion marketing (2009) / Jackson, Tim Consumer behavior : in fashion (2004) / Solomon, Michael R. The business of fashion (1992) / Drew, Linda Fashion, media, promotion : the new black magic (2010) / Sheridan, Jayne Online public relations (2001) / Phillips, David Planning and managing public relations campaigns (2nd ed, 2000) / Gregory, Anne Fashion : from concept to consumer (9th ed, 2008) / Frings, Gini Stephens Fashion marketing (2004) / Oelkers, Dotty Boen Fashion designer's handbook for Adobe Illustrator (2007) / Centner, Marianne Paris fashion : a cultural history. (2nd ed, 1998) / Steele, Valerie Fashion retail (2nd ed, 2007) / Curtis, Eleanor Mastering public relations (2004) / Davis, Anthony Vivienne Westwood : an unfashionable life. (1998) / Mulvagh, Jane Fashion marketing : contemporary issues (2001) / Hines, Tony Fashion advertising and promotion (1999) / Diamond, Jay How fashion works : couture, ready-to-wear, and mass production (2004) / Waddell, Gavin Public relations practices : managerial case studies and problems (6th ed, 2003) / Center, Allen H. Fashion buying (2nd ed, 2007) / Goworek, Helen Public relations : a practical guide to the basics (2nd ed, 2003) / Henslowe, Philip Sustainable fashion, why now? : a conversation about issues, practices, and possibilities (2008) / Hethorn, Janet Fashion marketing (2nd ed, 2002) / Easey, Mike Fashion computing : design techniques and CAD (2006) / Burke, Sandra Fabric, form and flat pattern cutting (1996) / Aldrich, Winifred Excess : fashion and the underground in the '80s (2004) / Frisa, Maria Luisa Fashion cultures : theories, explorations and analysis (2000) / Bruzzi, Stella 100 years of fashion illustration (2007) / Blackman, Cally A century of fashion (1999) / Baudot, François Fashion drawing : the basic principles (1993) / Allen, Anne Careers in fashion and textiles (2006) / Goworek, Helen Creativity in public relations (2nd ed, 2001) / Green, Andy Christian Lacroix : the diary of a collection (1996) / Mauriès, Patrick Retail strategy : the view from the bridge (2003) / Reynolds, Jonathan Effective media relations : how to get results (3rd ed, 2005) / Bland, Michael The fashion reader (2007) / Welters, Linda Celebrity sells (2004) / Pringle, Hamish Fashion buying (2001) / Goworek, Helen Vivienne Westwood (2004) / Wilcox, Claire Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley The practice of public relations (4th ed, 1995) / Black, Sam Retail product management : buying and merchandising (2nd ed, 2006) / Varley, Rosemary Vivienne Westwood (1997) / Krell, Gene The corset : a cultural history (2001) / Steele, Valerie Art & fashion (2000) / Müller, Florence Key moments in fashion : from haute couture to streetwear... (1998) / Cawthorne, Nigel The management and practice of public relations (1995) / Stone, Norman Fashion source book (2nd ed, 2006) / McKelvey, Kathryn Journalism : principles and practice (2004) / Harcup, Tony Public relations principles and practice. (1997) / Kitchen, Philip Creating powerful brands in consumer, service and industrial markets (3rd ed, 2003) / De Chernatony, L. Consumer behavior and marketing strategy (7th ed, 2005) / Peter, J. Paul Principles of retail management (2004) / Varley, Rosemary Applied consumer behaviour (1996) / Evans, Martin Music Library : Key for Group Listening Room 5/05.