pick random item
Designing brand identity : a complete guide to creating, building, and maintaining strong brands| (2nd ed, 2006) / Wheeler, Alina
People who looked at this thing, also looked at this stuff...
Logo design that works : secrets for successful logo design (2001) / Silver, Lisa
Successful branding (2001) / Choudhury, Pran
Brand management : a theoretical and practical approach (2003) / Riezebos, H. J.
Brands and branding (2004) / Clifton, Rita
Competitive branding : winning in the market place with value-added brands (1998) / Nilson, Torsten H.
Creating powerful brands in consumer, service and industrial markets (3rd ed, 2003) / De Chernatony, L.
this blog post
for more info