- Journal of consumer behaviour
- Psychology & marketing
- Journal of international consumer marketing
- Journal of promotion management
- Journal of targeting, measurement and analysis for marketing
- Advances in consumer research
- Customer relationship management (Malibu, Calif.)
- Journal of consumer psychology
- Adweek (2003)
- Marketing management (Chicago, Ill.)
- Apparel (New York, N.Y.)
- In-store marketing
- Journal of direct, data and digital marketing practice
- Journal of advertising research
- Journal of consumer research
- Journal of marketing management
- Marketing science (Providence, R.I.)
- Cabinet maker (London)
- Journal of the Academy of Marketing Science
- Internet research
- International journal of consumer studies
- Marketing magazine (Toronto)
- Journal of product & brand management
- NZBusiness
- Precision marketing
- Journal of retailing
- Qualitative market research
- Journal of retailing and consumer services
- Journal of marketing research
- Beverage industry
- Advertising age
- PR week (U.K. edition)
- B to B
- European journal of marketing
- Journal of advertising
- Marketing week
- Drug store news
- Brand strategy
- Brandweek (New York, N.Y.)
- Journal of consumer marketing
- Journal of business research
- Marketing news
- Journal of brand management
- New media age
- Grocer
- Journal of marketing
- Music week (1983)
- Campaign (London. 1968)
- Business process management journal
- MIT Sloan management review
- International journal of bank marketing
- Marketing (London)
- British food journal (1966)
- Estates gazette
- Journal of services marketing
- Nation's restaurant news
- Marketing intelligence & planning
- Service industries journal
- International journal of retail & distribution management
- International marketing review
- Wall Street journal. Eastern edition
- WWD
- Business horizons
- Journal of international business studies
- Strategic direction (Bradford, England)
- International journal of hospitality management
- Fortune
- Journal of business ethics
- Travel trade gazette UK and Ireland
- Annals of tourism research
- Computerworld
- Computer weekly
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- Marketing research. (10th ed, 2011) / Aaker, David A.
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- Essentials of marketing research (3rd ed, 2002) / Proctor, Tony
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- Consumers (2002) / Arnould, Eric J.
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- Essentials of marketing research (4th ed, 2005) / Proctor, Tony
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- Marketing research (7th ed, 2005) / Chisnall, Peter M.
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- Public relations practices : managerial case studies and problems (6th ed, 2003) / Center, Allen H.
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- Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
- International marketing strategy (5th ed, 2005) / Bradley, Frank
- Consumer behavior : concepts and applications (4th ed, 1993) / Loudon, David L.
- Sports sponsorship and marketing communications : a European perspective (2005) / Lagae, Wim
- Brands and branding (2004) / Clifton, Rita
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- Understanding customers. (1997) / Rice, Chris
- Consumer behavior (1996) / Wells, William
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- Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
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- Consumer behaviour : a European perspective (1999) / Solomon, Michael R.
- Closer (2005) / Nichols, Mike
- Consumer behaviour (3rd ed, 1995) / Chisnall, Peter M.
- Creating powerful brands in consumer, service and industrial markets (3rd ed, 2003) / De Chernatony, L.
- Marketing planning & strategy (6th ed, 2000) / Jain, Subhash C.
- Strategic marketing : planning and control (2nd ed, 2001) / Drummond, Graeme
- Marketing financial services (2nd ed, 1995) / Ennew, Christine
- CRM : redefining customer relationship management (2002) / Peel, Jeffrey
- Internet marketing : strategy, implementation and practice (3rd ed, 2006) / Chaffey, Dave
- Applied consumer behaviour (1996) / Evans, Martin
- Consumer behavior (8th ed, 1995) / Engel, James F.
- Strategic market management (7th ed, 2005) / Aaker, David A.
- Marketing : concepts and strategies. (5th ed, 2006) / Dibb, Sally
- Marketing research : an applied approach (2000) / Malhotra, Naresh K.
- Customer relationship marketing : get to know your customers and win their loyalty (2nd ed, 2000) / Stone, Merlin
- Business research projects (4th ed, 2005) / Jankowicz, A. D.
- Marketing management. (12th ed, 2006) / Kotler, Philip
- Principles and practice of marketing (5th ed, 2007) / Jobber, David
- European business (2nd ed, 2006) / Johnson, Debra
- Marketing strategy and management (3rd ed, 2000) / Baker, Michael J.
- Marketing (2008) / Baines, Paul
- Consumer behavior : buying, having, and being (5th ed, 2002) / Solomon, Michael R.
- European economic integration (4th ed, 2005) / McDonald, Frank
- Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley
- Market segmentation : how to do it, how to profit from it (3rd ed, 2004) / McDonald, Malcolm
- Strategic marketing management : planning implementation and control (2nd ed, 1997) / Wilson, R. M. S.
- The practice of public relations (4th ed, 1995) / Black, Sam
- Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J.
- Microeconomics (2001) / Warmington, Bob
- Retail marketing management (2nd ed, 2003) / Gilbert, David
- Consumer behaviour in tourism (1999) / Swarbrooke, John
- Advertising. (4th ed, 2000) / White, Roderick
- Marketing management and strategy (3rd ed, 2002) / Doyle, P.
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- Retailing : environment & operations (2002) / Newman, Andrew J.
- Relationship marketing for competitive advantage : winning and keeping customers (1998) / Payne, Adrian
- Research methods for business students (4th ed, 2007) / Saunders, Mark
- International marketing (8th ed, 2000) / Terpstra, Vern
- Marketing management (11th ed, 2003) / Kotler, Philip
- Marketing research (6th ed, 2001) / Chisnall, Peter M.
- Research methods for business : a skill-building approach (4th ed, 2003) / Sekaran, Uma
- Essentials of marketing (2nd ed, 2007) / Brassington, Frances
- Operations management (4th ed, 2004) / Slack, Nigel
- European business (4th ed, 2001) / Mercado, Simon
- Principles of marketing (3rd ed, 2003) / Brassington, Frances
- Doing research in business and management : an introduction to process and method (1998) / Remenyi, D.
- Operations management (2nd ed, 2005) / Hill, Terry
- Retail marketing (2nd ed, 2002) / McGoldrick, Peter J.
- Strategy : analysis and practice (2005) / McGee, John
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