Marketing communications : engagements, strategies and practice| (4th ed, 2006) / Fill, Chris

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Sports illustrated Journal of communication management (London, England) Journal of the Academy of Marketing Science Asia Pacific journal of marketing and logistics B to B Journal of consumer research Managing leisure Journal of sport and social issues In-store marketing International journal of commerce and management Journal of product & brand management Furniture/today Journal of brand management Journal of consumer culture Journal of marketing Marketing review (Helensburgh, Scotland) Journal of retailing Electronic commerce research and applications International marketing review Journal of service research : JSR Journal of strategic marketing Economic modelling Marketing letters Beverage world TelevisionWeek (Chicago, Ill.) Marketing research (Chicago, Ill.) International journal of retail & distribution management Corporate communications Marketing intelligence & planning Journal of database marketing & customer strategy management European journal of marketing Retail week New media age Marketing news Journal of business research Business Europe (Economist Intelligence Unit (Great Britain)) Journal of global marketing Marketing week Gender in management Economics letters Journal of business & industrial marketing Qualitative market research Electronic design		Sponsorship : strategies for maximising the return on inverstment (2006) / Kolah, Ardi Marketing communications : a European perspective (2nd ed, 2004) / Pelsmacker, Patrick de Marketing and football : an international perspective (2007) / Desbordes, Michel Beyond branding (2003) / Ind, Nicholas Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R. 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Direct marketing in practice (2002) / Thomas, Brian Strategic marketing : planning and control (3rd ed, 2008) / Drummond, Graeme Successful direct marketing methods : interactive, database, and customer-based marketing for digital age (8th ed, 2008) / Stone, Bob Essentials of marketing research (4th ed, 2005) / Proctor, Tony Global marketing management (4th ed, 2008) / Kotabe, Masaaki Marketing research : an applied orientation (6th ed, 2010) / Malhotra, Naresh K. Internet marketing : strategy, implementation and practice (3rd ed, 2006) / Chaffey, Dave Consumer behavior and marketing strategy (8th ed, 2008) / Peter, J. Paul Drivers of global business success : lessons from emerging markets (2004) / Bilgin, F. Zeynep From brand vision to brand evaluation : strategically building and sustaining brands (2001) / De Chernatony, L. Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave Consumer behaviour : a European perspective (1999) / Solomon, Michael R. Mastering international trade (2003) / Marshall, Chris Strategic market management (7th ed, 2005) / Aaker, David A. Brand management : a theoretical and practical approach (2003) / Riezebos, H. J. Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan Case studies in sport marketing (2003) / Pitts, Brenda G. Global brand strategy : unlocking brand potential across countries, cultures and markets (2003) / Van Gelder, Sicco Marketing communications : contexts, strategies and applications (3rd ed, 2002) / Fill, Chris Public relations and the social web : how to use social media and web 2.0 in communications (2009) / Brown, Rob Sports marketing and the psychology of marketing communication (2004) / Kahle, Lynn R. Advertising : principles & practice (7th ed, 2006) / Wells, William Marketing research. 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The ultimate guide to sports marketing (2nd ed, 2001) / Graham, Stedman Brands and branding (2004) / Clifton, Rita Essentials of marketing (3rd ed, 2005) / Blythe, Jim Sports sponsorship and marketing communications : a European perspective (2005) / Lagae, Wim Strategic marketing management 2000-2001 : planning and control (2000) / Fifield, Paul Marketing research (7th ed, 2005) / Chisnall, Peter M. Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J. The practice of advertising (5th ed, 2005) / Mackay, Adrian Marketing research : an applied approach (2nd ed, 2003) / Malhotra, Naresh K. Strategic Internet Marketing 2.0 (2nd ed, 2004) / Dann, Susan J. Marketing management. 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