Strategic Internet Marketing 2.0| (2nd ed, 2004) / Dann, Susan J.

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Electronic commerce research and applications International journal of electronic commerce Electronic markets Psychology & marketing Journal of international consumer marketing Journal of database marketing & customer strategy management EContent (Wilton, Conn.) Journal of direct, data and digital marketing practice Journal of interactive marketing Marketing weekly news Information today Journal of financial services marketing B to B Journal of product innovation management Precision marketing International journal of market research International journal of research in marketing Marketing management (Chicago, Ill.) Information & management Journal of consumer behaviour Journal of advertising research Journal of the Academy of Marketing Science Decision support systems International journal of information management Online (Weston, Conn.) Journal of consumer marketing McKinsey quarterly New media age Journal of retailing MIS quarterly Internet research Brandweek (New York, N.Y.) Advertising age Journal of business research Journal of marketing management NZBusiness Journal of marketing research Marketing magazine (Toronto) Marketing intelligence & planning Journal of business & industrial marketing Managing service quality European journal of marketing Journal of advertising Communications of the ACM Bloomberg businessweek Marketing news Marketing week Journal of marketing Business process management journal EWeek (New York, N.Y.) Service industries journal International journal of bank marketing Marketing (London) International journal of retail & distribution management Journal of product & brand management Computerworld International journal of consumer studies California management review Brand strategy Network world Chain store age (1995) Benchmarking : an international journal International marketing review MIT Sloan management review Industrial management + data systems Journal of services marketing Journal of business strategy European journal of operational research European management journal Computer weekly Strategic direction (Bradford, England) Campaign (London. 1968) Long range planning International journal of operations & production management		Electronic marketing : theory and practice for the twenty-first century (2004) / O'Connor, John Mastering e-business (2004) / Groucutt, Jon Advances in electronic marketing (2005) / Clarke, Irvine Emarketing excellence : the heart of ebusiness (2nd ed, 2005) / Smith, P. R. Google advertising tools (2006) / Davis, Harold Marketing the e-business (2002) / Harris, Lisa E-commerce and M-commerce technologies (2004) / Deans, P. Candace E-marketing. (4th ed, 2006) / Strauss, Judy Internet marketing : strategy, implementation and practice (3rd ed, 2006) / Chaffey, Dave Strategic management of e-business (2nd ed, 2005) / Chen, Stephen, PhD E-marketing strategy (2001) / Chaston, Ian Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave Total e-mail marketing (2003) / Chaffey, Dave Mobile marketing : the message revolution (2002) / Haig, Matt Marketing in the digital age (2nd ed, 2001) / O'Connor, John Connected marketing : the viral, buzz and word of mouth revolution (2006) / Kirby, Justin Marketing communications : an integrated approach (4th ed, 2004) / Smith, P.R Internet commerce metrics and models in the new era of accountability (2002) / Jagannathan, Sridhar Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan Marketing on the Internet : seven steps to building the Internet into your business (6th ed, 2003) / Zimmerman, Jan Advertising on the Internet (2nd ed, 1999) / Zeff, Robbin E-retailing (2004) / Dennis, Charles Direct marketing in practice (2002) / Thomas, Brian Internet marketing (2000) / Sheth, Jagdish N. EMarketing eXcellence : the heart of eBusiness (2002) / Smith, P. R. Clicks, bricks & brands (2001) / Lindstrom, Martin Loyalty.com : customer relationship management in the new era of Internet marketing (2000) / Newell, Frederick The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff (2009) / Shih, Clara Chung-wai Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases (2nd ed, 2008) / Jelassi, Tawfik The Internet marketing plan. (2nd ed, 2000) / Bayne, Kim M. Direct and interactive marketing (2001) / Sargeant, Adrian Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan E-business (2004) / Beynon-Davies, Paul E-business and e-commerce management : strategy, implementation and practice (3rd ed, 2007) / Chaffey, Dave Cybermarketing : how to use the Internet to market your goods and services (2nd ed, 2000) / Bickerton, Pauline E-Commerce (2001) / Rayport, Jeffrey F. Electronic commerce : B2C strategies and models (2002) / Elliot, Steve E-business 2.0 : roadmap for success (2001) / Kalakota, Ravi Strategic marketing management : planning, implementation and control (3rd ed, 2005) / Wilson, R. M. S. Marketing research : an international approach (2006) / Schmidt, Marcus J. Advertising : principles & practice (7th ed, 2006) / Wells, William Consumer behaviour : a European perspective. (3rd ed, 2006) / Solomon, Michael R. Retailing : an introduction (5th ed, 2004) / Cox, Roger Integrated advertising, promotion, and marketing communications (3rd ed, 2007) / Clow, Kenneth E. Marketing on the Internet : principles of online marketing (1999) / Strauss, Judy From brand vision to brand evaluation : strategically building and sustaining brands (2001) / De Chernatony, L. Corporate risk management : an organisational perspective (2005) / Merna, Tony Marketing communications : contexts, strategies and applications (3rd ed, 2002) / Fill, Chris Electronic business and commerce (2002) / Chesher, Michael Relationship marketing : creating stakeholder value (2002) / Christopher, Martin Marketing and information technology : the strategy, application and implementation of IT in marketing (1997) / O'Connor, John The retailing book : principles and applications (2003) / Freathy, Paul Internet business models and strategies : text and cases (2nd ed, 2003) / Afuah, Allan Customer relationship management : perspectives from the marketplace (2003) / Knox, Simon Consumer behaviour : a European perspective (1999) / Solomon, Michael R. Kotler on marketing (2001) / Kotler, Philip Exploring direct marketing (1999) / O'Malley, Lisa E-business : principles and practice (2002) / Rowley, J. E. Building great customer experiences (2002) / Shaw, Colin Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris Consumer behavior (9th ed, 2007) / Schiffman, Leon G. Retailing management (5th ed, 2004) / Levy, Michael Essentials of marketing research (4th ed, 2005) / Proctor, Tony Services marketing : people, technology, strategy (4th ed, 2001) / Lovelock, Christopher H. Consumer behavior (8th ed, 2004) / Schiffman, Leon G. Marketing : concepts and strategies. (5th ed, 2006) / Dibb, Sally CRM : redefining customer relationship management (2002) / Peel, Jeffrey Consumers (2002) / Arnould, Eric J. E-business and e-commerce management : strategy, implementation and practice (2nd ed, 2004) / Chaffey, Dave Marketing : an introduction (7th ed, 2005) / Armstrong, Gary Advertising (2006) / Yeshin, Tony Strategic market management (7th ed, 2005) / Aaker, David A. Consumer behavior : buying, having, and being (6th ed, 2004) / Solomon, Michael R. Customer relationship management (2005) / Peelen, Ed Customer relationship marketing : get to know your customers and win their loyalty (2nd ed, 2000) / Stone, Merlin Customer relationship management : concepts and tools (2004) / Buttle, Francis Consumer behavior and marketing strategy (7th ed, 2005) / Peter, J. Paul Mastering entrepreneurship (2000) / Birley, Sue Assignment and thesis writing (4th ed, 2001) / Anderson, Jonathan Retail marketing management (2nd ed, 2003) / Gilbert, David Brands and branding (2004) / Clifton, Rita Retail marketing (2002) / Sullivan, Malcolm Managerial economics : an analysis of business issues (3rd ed, 2001) / Davies, H. Strategic marketing (8th ed, 2006) / Cravens, David W. Brands : the new wealth creators (1998) / Hart, Susannah Consumer behavior and managerial decision making (1999) / Kardes, Frank R. Financial markets and institutions (4th ed, 2004) / Howells, P. G. A. Advertising. (2000) / Wright, Ray Strategic brand management : building, measuring, and managing brand equity (3rd ed, 2008) / Keller, Kevin Lane Branding across borders : a guide to global brand marketing (2002) / Gregory, James R. Consumer psychology for marketing (2nd ed, 1998) / Foxall, G. R. Business research projects (4th ed, 2005) / Jankowicz, A. D. Creating powerful brands in consumer, service and industrial markets (3rd ed, 2003) / De Chernatony, L. Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J. Marketing communications : from fundamentals to strategies (1987) / Rothschild, Michael L. Marketing research (7th ed, 2005) / Chisnall, Peter M. The definitive business plan : the fast-track to intelligent business planning for executives and entrepreneurs (2nd ed, 2002) / Stutely, Richard Integrated marketing communications : the holistic approach (1998) / Yeshin, Tony Consumer behavior (9th ed, 2001) / Blackwell, Roger D. Principles of retail management (2004) / Varley, Rosemary