Public relations : a practical guide to the basics| (2nd ed, 2003) / Henslowe, Philip

People who looked at this thing, also looked at this stuff...

JOURNALS		BOOKS
Fashion theory Journal of promotion management Vogue (New York) Cabinet maker (London) WWD Design week PR week (U.K. edition) International journal of retail & distribution management Campaign (London. 1968) Marketing (London) Journal of product & brand management New media age Journal of advertising European journal of marketing Journal of consumer marketing Marketing week Bloomberg businessweek Journal of business research Advertising age		Effective media relations (2nd ed, 2000) / Bland, Michael Public relations research annual. (1990) / Grunig, James E. The IPR toolkit : planning, research and evaluation for public relations success (2001) / Fairchild, Michael The DIY guide to public relations (2nd ed, 1999) / Ali, Moi Public relations for schools : a resource guide for principals (2005) / Lunblad, Sally S. Mastering public relations (2004) / Davis, Anthony Online public relations (2001) / Phillips, David International public relations : negotiating culture, identity, and power (2007) / Curtin, Patricia A. Public relations on the Net : winning strategies to inform and influence the media, the investment community, the government, the public, and more! (2nd ed, 2002) / Holtz, Shel Public relations writing and media techniques (4th ed, 2001) / Wilcox, Dennis L. PR techniques that work (1999) / Dunn, Jim Public relations in practice (2nd ed, 2003) / Gregory, Anne Effective personal communication skills for public relations (2006) / Green, Andy Developing and branding the fashion merchandising portfolio (2007) / Bubonia-Clarke, Janace Public relations practices : managerial case studies and problems (6th ed, 2003) / Center, Allen H. Creativity in public relations (2nd ed, 2001) / Green, Andy Planning and managing public relations campaigns (2nd ed, 2000) / Gregory, Anne The public relations handbook (2nd ed, 2004) / Theaker, Alison Practical media relations (2nd ed, 1996) / Ridgway, Judith Managing public relations (1984) / Grunig, James E. Public relations in Britain : a history of professional practice in the 20th century (2004) / L'Etang, Jacquie Brandjam : humanizing brands through emotional design (2007) / Gobé, Marc Fashion marketing and PR. (1998) / Costantino, Maria Handbook of public relations (2001) / Heath, Robert L. Public relations : contemporary issues and techniques (2004) / Baines, Paul Public relations for your business (2000) / Jefkins, Frank Venus and furs : the cultural politics of fur (1998) / Emberley, Julia V. It's not just PR : public relations in society (2007) / Coombs, W. Timothy Effective media relations : how to get results (3rd ed, 2005) / Bland, Michael Public relations (5th ed, 1998) / Jefkins, Frank This is PR : the realities of public relations (8th ed, 2004) / Newsom, Doug Public relations : concepts, practice and critique (2008) / L'Etang, Jacquie Public relations : strategies and tactics (5th ed, 1998) / Wilcox, Dennis L. From Fiorucci to the guerilla stores : shop displays in architecture, marketing and communications (2006) / Mores, Claudio Marenco Effective public relations (8th ed, 2000) / Cutlip, Scott M. This is PR : the realities of public relations (10th ed, 2010) / Newsom, Doug Effective writing skills for public relations (2nd ed, 2001) / Foster, John Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley The fall of advertising and the rise of PR (2002) / Ries, Al John Clare's guide to media handling (2001) / Clare, John How to manage public relations : practical guidelines for effective PR management (1991) / Stone, Norman Advertising is dead - long live advertising! (2006) / Himpe, Tom Lovemarks : the future beyond brands (2004) / Roberts, Kevin Advalue : twenty ways advertising works for brands (2003) / Butterfield, Leslie Fashion brands : branding style from Armani to Zara (2nd ed, 2008) / Tungate, Mark Magazine design that works : secrets for successful magazine design. (2001) / King, Stacey Fashion's world cities (2006) / Breward, Christopher News, public relations and power (2003) / Cottle, Simon Fashion, media, promotion : the new black magic (2010) / Sheridan, Jayne Public relations strategy (2001) / Oliver, Sandra All about public relations : how to build business success on good communications (2nd ed, 1991) / Haywood, Roger The fashion handbook (2006) / Jackson, Tim Strategic brand management (2007) / Elliott, Richard Excellence in public relations and communication management (1992) / Grunig, James E. Introduction to fashion merchandising (1993) / Rath, Patricia Mink How to manage your global reputation : a guide to the dynamics of international public relations (2002) / Morley, Michael Luxury fashion branding : trends, tactics, techniques (2007) / Okonkwo, Uche The practice of public relations (4th ed, 1995) / Black, Sam The public relations handbook (3rd ed, 2008) / Theaker, Alison Fashion : from concept to consumer (9th ed, 2008) / Frings, Gini Stephens Design for shopping : new retail interiors (2006) / Manuelli, Sara Tom Ford (2004) / Foley, Bridget The PR crisis bible : how to take charge of the media when all hell breaks loose (2000) / Cohn, Robin Public relations theory (1989) / Botan, Carl H. Public relations in practice : a casebook (1990) / Moss, Danny Fashion marketing (3rd ed, 2008) / Easey, Mike Advertising and the mind of the consumer : what works, what doesn't and why (2nd ed, 2000) / Sutherland, Max Public relations principles and practice. (1997) / Kitchen, Philip A new brand world : 8 principles for achieving brand leadership in the 21st century (2002) / Bedbury, Scott Journalism : a very short introduction (2005) / Hargreaves, Ian Celebrity sells (2004) / Pringle, Hamish The 1920s and 1930s (1988) / Ruby, Jennifer The business of fashion : designing, manufacturing, and marketing (3rd ed, 2007) / Burns, Leslie Davis Fashion public relations (2010) / Sherman, Gerald J. Paris fashion : a cultural history. (2nd ed, 1998) / Steele, Valerie Consumer profiles : an introduction to psychographics (1992) / Gunter, Barrie The fashion system (1985) / Barthes, Roland Running a public relations department (2nd ed, 2001) / Beard, Mike Perfect PR (1999) / Maitland, Iain Journalism workbook : a manual of tasks and resources (1995) / Hennessy, Brendan Exploring public relations (2006) / Tench, Ralph Fashion brands : branding style from Armani to Zara (2005) / Tungate, Mark Mastering fashion marketing (2009) / Jackson, Tim The look : adventures in pop and rock fashion (2001) / Gorman, Paul An introduction to journalism (2006) / Fleming, Carole Fashion marketing : contemporary issues (2nd ed, 2007) / Hines, Tony Public relations techniques (2nd ed, 1994) / Jefkins, Frank William Journalism : principles and practice (2004) / Harcup, Tony Fashion & perversity : a life of Vivienne Westwood and the sixties laid bare. (1996) / Vermorel, Fred Emilio Pucci (1998) / Casadio, Mariuccia Mastering fashion styling (1999) / Dingemans, Jo Swinging sixties : fashion in London and beyond 1955-1970 (2006) / Breward, Christopher The magazines handbook (2nd ed, 2006) / McKay, Jenny The celebrity culture reader (2006) / Marshall, P. David Measuring advertising effectiveness (1997) / Wells, William D. Online journalism : a critical primer (2001) / Hall, Jim The end of fashion : the mass marketing of the clothing business (1999) / Agins, Teri Fashion buying (2nd ed, 2007) / Goworek, Helen How to shop : with Mary, queen of shops (2007) / Portas, Mary Fashion marketing : contemporary issues (2001) / Hines, Tony