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Journal of relationship marketing (Binghamton, N.Y.)

journal: http://rc4ht3qs8p.search.serialssolutions.com/?issn=1533-2667

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  1. Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan
  2. Direct and interactive marketing (2001) / Sargeant, Adrian
  3. Customer relationship management (2005) / Peelen, Ed
  4. Customer relationship management : concepts and tools (2004) / Buttle, Francis
  5. Relationship marketing : creating stakeholder value (2002) / Christopher, Martin
  6. Relationship marketing : successful strategies for the age of the customer (1991) / McKenna, Regis
  7. Essentials of marketing (4th ed, 2002) / Lancaster, Geoffrey A.
  8. Principles of marketing (13th ed, 2010) / Kotler, Philip
  9. Marketing (2008) / Baines, Paul
  10. Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
  11. Direct and database marketing (1997) / McCorkell, Graeme
  12. Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
  13. Retailing : environment & operations (2002) / Newman, Andrew J.
  14. Marketing research (7th ed, 2005) / Chisnall, Peter M.
  15. Introducing human resource management (5th ed, 2008) / Foot, Margaret
  16. Public relations : an introduction (2nd ed, 2000) / Harrison, Shirley
  17. Business research methods (2nd ed, 2007) / Bryman, Alan
  18. Public relations principles and practice. (1997) / Kitchen, Philip
  19. Research methods for business students (4th ed, 2007) / Saunders, Mark
  20. Competitive strategy : techniques for analyzing industries and competitors : with a new introduction (1998) / Porter, Michael E.
  21. Management and organisational behaviour (8th ed, 2007) / Mullins, Laurie J.
  22. Marketing strategy and competitive positioning (3rd ed, 2004) / Hooley, Graham J.
  23. Principles of marketing. (4th ed, 2006) / Brassington, Frances
  24. Operations management (5th ed, 2007) / Slack, Nigel
  25. Exploring corporate strategy (7th ed, 2005) / Johnson, Gerry
  26. SPSS V18 August 2010 (PASW)

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