- Sports marketing
- Direct (Stamford, Conn.)
- Revolution
- Resources policy
- Response (Duluth, Minn.)
- Global finance journal
- Emerging markets review
- Journal of marketing communications
- Asian business & management
- Agri marketing
- International tax and public finance
- E + M Ekonomie a Management / E+M Economics & Management
- Journal of public relations research
- Asset securitization report
- Journal of African business
- MMR (New York, N.Y.)
- Catalog age
- NZ marketing magazine
- Telecommunications policy
- Multinational business review
- Public relations tactics
- Precision marketing
- Services marketing quarterly
- Defense AR journal
- Sport marketing quarterly
- Journal of global marketing
- World Bank economic review
- Journal of nonprofit & public sector marketing
- Beef (Saint Paul, Minn.)
- B&T Magazine
- Journal of targeting, measurement and analysis for marketing
- Journal of strategic marketing
- Electronic markets
- Journal of database marketing & customer strategy management
- Public relations review
- Journal of public economics
- International journal of marketing studies
- Journal of the Academy of Marketing Science
- International journal of electronic commerce
- Media (Hong Kong, China : 1988)
- International journal of advertising
- Electronic commerce research
- Journal of product & brand management
- American salesman
- Journal of international consumer marketing
- Marketing health services
- Marketing management (Chicago, Ill.)
- Managerial and decision economics
- Journal of marketing research
- Asia Pacific journal of marketing and logistics
- Brand strategy
- Electronic commerce research and applications
- Journal of international marketing (East Lansing, Mich.)
- Economist (Netherlands)
- Journal of relationship marketing (Binghamton, N.Y.)
- Corporate reputation review
- Journal of communication management (London, England)
- Journal of consumer behaviour
- Environmental & resource economics
- Economic theory
- Industrial marketing management
- Public relations quarterly
- Wireless week
- Australasian marketing journal
- Club industry's fitness business pro
- Journal of advertising research
- Chartered accountants journal of New Zealand
- Rural telecommunications
- Malaysian business
- Journal of promotion management
- Marketing science (Providence, R.I.)
- Journal of direct, data and digital marketing practice
- International journal of emerging markets
- Issues in informing science & information technology education
- AutoWeek
- Business strategy series
- Journal of intellectual capital
- Journal of consumer marketing
- American banker
- Journal of management in engineering
- Adweek (2003)
- Competitiveness review
- Inžinerinė ekonomika
- Business economics (Cleveland, Ohio)
- International marketing review
- Sales & marketing management
- Corporate social-responsibility and environmental management
- Computers & operations research
- Marketing magazine (Toronto)
- Journal of risk finance
- TelevisionWeek (Chicago, Ill.)
- Journal of brand management
- Review of industrial organization
- Corporate communications
- Journal of business & industrial marketing
- Journal of consumer research
- National petroleum news
- United States banker (Cos Cob)
- Psychology & marketing
- Managing intellectual property
| | - The internationalisation of retailing in Asia (2003) / Dawson, John
- Perspectives in consumer behavior (1973) / Kassarjian, Harold H.
- Strategic marketing : creating competitive advantage (2006) / West, Douglas C.
- The rise and fall of strategic planning (2000) / Mintzberg, Henry
- Marketing research : an applied approach (2nd ed, 2003) / Malhotra, Naresh K.
- Strategic advertising management. (2nd ed, 2005) / Percy, Larry
- Consumer behaviour : a European perspective (2nd ed, 2002) / Solomon, Michael R.
- Strategic market management (9th ed, 2011) / Aaker, David A.
- Marketing communications : contexts, strategies and applications (3rd ed, 2002) / Fill, Chris
- Strategic market management (7th ed, 2005) / Aaker, David A.
- Culture and positioning as determinants of strategy : personality and the business organization (2004) / Ellson, Tony
- International trade operations : a managerial approach (2nd ed, 1992) / Hall, R. Duane
- Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan
- Strategic marketing management : planning, implementation and control (3rd ed, 2005) / Wilson, R. M. S.
- Developing successful sport marketing plans (2001) / Stotlar, David Kent
- Strategic marketing (8th ed, 2006) / Cravens, David W.
- Total e-mail marketing (2003) / Chaffey, Dave
- Mobile marketing : the message revolution (2002) / Haig, Matt
- Marketing research : an applied approach (2nd ed, 2006) / Malhotra, Naresh K.
- Strategic marketing : planning and control (2nd ed, 2001) / Drummond, Graeme
- Direct marketing in practice (2002) / Thomas, Brian
- Positioning : the battle for your mind (20th ed, 2001) / Ries, Al
- Direct marketing : a step-by-step guide to effective planning and targeting (2002) / Mullin, Roddy
- Strategic advertising management (3rd ed, 2009) / Percy, Larry
- Marketing strategies for competitive advantage (2000) / Adcock, Dennis
- Strategic marketing (9th ed, 2009) / Cravens, David W.
- Strategic marketing : creating competitive advantage (2010) / West, Douglas C.
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- New marketing strategies : evolving flexible processes to fit market circumstance (1999) / Chaston, Ian
- Managing exports : navigating the complex rules, controls, barriers, and laws (2003) / Reynolds, Frank
- Marketing communications : an integrated approach (4th ed, 2004) / Smith, P.R
- Marketing research essentials (2nd ed, 1998) / McDaniel, Carl
- Marketing communications : a European perspective (3rd ed, 2007) / Pelsmacker, Patrick de
- Marketing research : an international approach (2006) / Schmidt, Marcus J.
- Marketing and football : an international perspective (2007) / Desbordes, Michel
- Doing business in emerging markets : entry and negotiation strategies (2002) / Cavusgil, S. Tamer
- Market segmentation : how to do it, how to profit from it (3rd ed, 2004) / McDonald, Malcolm
- The manual of sales promotion (1983) / Williams, John
- Marketing plans : how to prepare them, how to use them (5th ed, 2002) / McDonald, Malcolm
- Exploring direct and relationship marketing (2nd ed, 2004) / Evans, Martin
- Introduction to law (6th ed, 2000) / Hogan, Greer
- Marketing communications : a European perspective (2nd ed, 2004) / Pelsmacker, Patrick de
- Fundamentals of sport marketing (2nd ed, 2002) / Pitts, Brenda G.
- Brand building on the Internet (2000) / Lindstrom, Martin
- Marketing management and strategy (3rd ed, 2002) / Doyle, P.
- Brain tattoos : creating unique brands that stick in your customers' minds (2005) / Post, Karen
- International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak
- Global marketing strategies ; (6th ed, 2004) / Jeannet, Jean-Pierre
- Successful direct marketing methods (7th ed, 2001) / Stone, Bob
- Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
- Revolutionize your customer experience / : Colin Shaw. (2005) / Shaw, Colin
- Electronic marketing : integrating electronic resources into the marketing process (2000) / Reedy, Joel
- Consumer behavior : building marketing strategy. (10th ed, 2007) / Hawkins, Del I.
- Managing services marketing : text and readings (4th ed, 1999) / Bateson, John E. G.
- The interactive and direct marketing guide. (3rd ed, 2002) / Fairlie, Robin
- Strategic marketing management : meeting the global marketing challenge (2000) / Anderson, Carol H.
- Essentials of marketing research (4th ed, 2005) / Proctor, Tony
- Ethical issues in international marketing (1995) / Delener, Nejdet
- Essential of marketing communications (2nd ed, 2003) / Blythe, Jim
- Beyond branding (2003) / Ind, Nicholas
- New product development : from initial idea to product management (2003) / Annacchino, Marc A.
- How advertising works : the role of research (1998) / Jones, John Philip
- Advertising (2006) / Yeshin, Tony
- Sport marketing (2nd ed, 2000) / Mullin, Bernard J.
- Direct and interactive marketing (2001) / Sargeant, Adrian
- Exploring management across the world : selected readings (1997) / Hickson, David J.
- Designing brand identity : a complete guide to creating, building, and maintaining strong brands (2003) / Wheeler, Alina
- Sports marketing and the psychology of marketing communication (2004) / Kahle, Lynn R.
- Emotional branding : the new paradigm for connecting brands to people (2001) / Gobé, Marc
- Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
- Marketing strategies : a contemporary approach. (2nd ed, 2007) / Ranchhod, Ashok
- Sponsorship's holy grail : six sigma forges the link between sponsorship & business goals (2005) / Bednar, Raymond
- Sports marketing : a strategic perspective (2nd ed, 2002) / Shank, Matthew D.
- Essential business tactics for the Net (2nd ed, 2001) / Chase, Larry
- International marketing strategy (5th ed, 2005) / Bradley, Frank
- Consumer behaviour : a European perspective (1999) / Solomon, Michael R.
- Consumer behavior : buying, having, and being (6th ed, 2004) / Solomon, Michael R.
- Contemporary strategic marketing (2002) / Brennan, Ross
- Sport promotion and sales management (2002) / Irwin, Richard L.
- Consumer profiles : an introduction to psychographics (1992) / Gunter, Barrie
- Strategic marketing : planning and control (3rd ed, 2008) / Drummond, Graeme
- The practice of public relations (11th ed, 2011) / Seitel, Fraser P.
- Successful direct marketing methods : interactive, database, and customer-based marketing for digital age (8th ed, 2008) / Stone, Bob
- Marketing research. (10th ed, 2011) / Aaker, David A.
- The marketing book (6th ed, 2008) / Baker, Michael John
- International marketing (11th edition, 2002) / Cateora, Philip R.
- The practice of market research : an introduction (3rd ed, 2009) / McGivern, Yvonne
- International marketing strategy : analysis, development and implementation. (4th ed, 2004) / Doole, Isobel
- Advertising. (2000) / Wright, Ray
- Internet marketing (2000) / Sheth, Jagdish N.
- Quantitative analysis in marketing management (1998) / Moutinho, Luiz
- Marketing in travel and tourism (4th ed, 2009) / Middleton, Victor T. C.
- Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan
- Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave
- Customer loyalty : a guide for time travelers (2006) / Robinson, Sionade
- Emarketing excellence : the heart of ebusiness (2nd ed, 2005) / Smith, P. R.
- Exploring corporate strategy (6th ed, 2002) / Johnson, Gerry
- Global brand strategy : unlocking brand potential across countries, cultures and markets (2003) / Van Gelder, Sicco
- Understanding and designing market research (2nd ed, 2002) / Webb, John R.
- Marketing research : an applied approach (2000) / Malhotra, Naresh K.
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