[ pick random item ]

Marketing strategy and competitive positioning| (3rd ed, 2004) / Hooley, Graham J.

book: http://library.hud.ac.uk/catlink/bib/423914

People who looked at this thing, also looked at this stuff...

JOURNALSBOOKS
  1. Sports marketing
  2. Direct (Stamford, Conn.)
  3. Revolution
  4. Resources policy
  5. Response (Duluth, Minn.)
  6. Global finance journal
  7. Emerging markets review
  8. Journal of marketing communications
  9. Asian business & management
  10. Agri marketing
  11. International tax and public finance
  12. E + M Ekonomie a Management / E+M Economics & Management
  13. Journal of public relations research
  14. Asset securitization report
  15. Journal of African business
  16. MMR (New York, N.Y.)
  17. Catalog age
  18. NZ marketing magazine
  19. Telecommunications policy
  20. Multinational business review
  21. Public relations tactics
  22. Precision marketing
  23. Services marketing quarterly
  24. Defense AR journal
  25. Sport marketing quarterly
  26. Journal of global marketing
  27. World Bank economic review
  28. Journal of nonprofit & public sector marketing
  29. Beef (Saint Paul, Minn.)
  30. B&T Magazine
  31. Journal of targeting, measurement and analysis for marketing
  32. Journal of strategic marketing
  33. Electronic markets
  34. Journal of database marketing & customer strategy management
  35. Public relations review
  36. Journal of public economics
  37. International journal of marketing studies
  38. Journal of the Academy of Marketing Science
  39. International journal of electronic commerce
  40. Media (Hong Kong, China : 1988)
  41. International journal of advertising
  42. Electronic commerce research
  43. Journal of product & brand management
  44. American salesman
  45. Journal of international consumer marketing
  46. Marketing health services
  47. Marketing management (Chicago, Ill.)
  48. Managerial and decision economics
  49. Journal of marketing research
  50. Asia Pacific journal of marketing and logistics
  51. Brand strategy
  52. Electronic commerce research and applications
  53. Journal of international marketing (East Lansing, Mich.)
  54. Economist (Netherlands)
  55. Journal of relationship marketing (Binghamton, N.Y.)
  56. Corporate reputation review
  57. Journal of communication management (London, England)
  58. Journal of consumer behaviour
  59. Environmental & resource economics
  60. Economic theory
  61. Industrial marketing management
  62. Public relations quarterly
  63. Wireless week
  64. Australasian marketing journal
  65. Club industry's fitness business pro
  66. Journal of advertising research
  67. Chartered accountants journal of New Zealand
  68. Rural telecommunications
  69. Malaysian business
  70. Journal of promotion management
  71. Marketing science (Providence, R.I.)
  72. Journal of direct, data and digital marketing practice
  73. International journal of emerging markets
  74. Issues in informing science & information technology education
  75. AutoWeek
  76. Business strategy series
  77. Journal of intellectual capital
  78. Journal of consumer marketing
  79. American banker
  80. Journal of management in engineering
  81. Adweek (2003)
  82. Competitiveness review
  83. Inžinerinė ekonomika
  84. Business economics (Cleveland, Ohio)
  85. International marketing review
  86. Sales & marketing management
  87. Corporate social-responsibility and environmental management
  88. Computers & operations research
  89. Marketing magazine (Toronto)
  90. Journal of risk finance
  91. TelevisionWeek (Chicago, Ill.)
  92. Journal of brand management
  93. Review of industrial organization
  94. Corporate communications
  95. Journal of business & industrial marketing
  96. Journal of consumer research
  97. National petroleum news
  98. United States banker (Cos Cob)
  99. Psychology & marketing
  100. Managing intellectual property
 
  1. The internationalisation of retailing in Asia (2003) / Dawson, John
  2. Perspectives in consumer behavior (1973) / Kassarjian, Harold H.
  3. Strategic marketing : creating competitive advantage (2006) / West, Douglas C.
  4. The rise and fall of strategic planning (2000) / Mintzberg, Henry
  5. Marketing research : an applied approach (2nd ed, 2003) / Malhotra, Naresh K.
  6. Strategic advertising management. (2nd ed, 2005) / Percy, Larry
  7. Consumer behaviour : a European perspective (2nd ed, 2002) / Solomon, Michael R.
  8. Strategic market management (9th ed, 2011) / Aaker, David A.
  9. Marketing communications : contexts, strategies and applications (3rd ed, 2002) / Fill, Chris
  10. Strategic market management (7th ed, 2005) / Aaker, David A.
  11. Culture and positioning as determinants of strategy : personality and the business organization (2004) / Ellson, Tony
  12. International trade operations : a managerial approach (2nd ed, 1992) / Hall, R. Duane
  13. Principles of direct and database marketing (3rd ed, 2005) / Tapp, Alan
  14. Strategic marketing management : planning, implementation and control (3rd ed, 2005) / Wilson, R. M. S.
  15. Developing successful sport marketing plans (2001) / Stotlar, David Kent
  16. Strategic marketing (8th ed, 2006) / Cravens, David W.
  17. Total e-mail marketing (2003) / Chaffey, Dave
  18. Mobile marketing : the message revolution (2002) / Haig, Matt
  19. Marketing research : an applied approach (2nd ed, 2006) / Malhotra, Naresh K.
  20. Strategic marketing : planning and control (2nd ed, 2001) / Drummond, Graeme
  21. Direct marketing in practice (2002) / Thomas, Brian
  22. Positioning : the battle for your mind (20th ed, 2001) / Ries, Al
  23. Direct marketing : a step-by-step guide to effective planning and targeting (2002) / Mullin, Roddy
  24. Strategic advertising management (3rd ed, 2009) / Percy, Larry
  25. Marketing strategies for competitive advantage (2000) / Adcock, Dennis
  26. Strategic marketing (9th ed, 2009) / Cravens, David W.
  27. Strategic marketing : creating competitive advantage (2010) / West, Douglas C.
  28. Integrated marketing communications (2nd ed, 2005) / Pickton, David
  29. New marketing strategies : evolving flexible processes to fit market circumstance (1999) / Chaston, Ian
  30. Managing exports : navigating the complex rules, controls, barriers, and laws (2003) / Reynolds, Frank
  31. Marketing communications : an integrated approach (4th ed, 2004) / Smith, P.R
  32. Marketing research essentials (2nd ed, 1998) / McDaniel, Carl
  33. Marketing communications : a European perspective (3rd ed, 2007) / Pelsmacker, Patrick de
  34. Marketing research : an international approach (2006) / Schmidt, Marcus J.
  35. Marketing and football : an international perspective (2007) / Desbordes, Michel
  36. Doing business in emerging markets : entry and negotiation strategies (2002) / Cavusgil, S. Tamer
  37. Market segmentation : how to do it, how to profit from it (3rd ed, 2004) / McDonald, Malcolm
  38. The manual of sales promotion (1983) / Williams, John
  39. Marketing plans : how to prepare them, how to use them (5th ed, 2002) / McDonald, Malcolm
  40. Exploring direct and relationship marketing (2nd ed, 2004) / Evans, Martin
  41. Introduction to law (6th ed, 2000) / Hogan, Greer
  42. Marketing communications : a European perspective (2nd ed, 2004) / Pelsmacker, Patrick de
  43. Fundamentals of sport marketing (2nd ed, 2002) / Pitts, Brenda G.
  44. Brand building on the Internet (2000) / Lindstrom, Martin
  45. Marketing management and strategy (3rd ed, 2002) / Doyle, P.
  46. Brain tattoos : creating unique brands that stick in your customers' minds (2005) / Post, Karen
  47. International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak
  48. Global marketing strategies ; (6th ed, 2004) / Jeannet, Jean-Pierre
  49. Successful direct marketing methods (7th ed, 2001) / Stone, Bob
  50. Marketing communications : engagements, strategies and practice (4th ed, 2006) / Fill, Chris
  51. Revolutionize your customer experience / : Colin Shaw. (2005) / Shaw, Colin
  52. Electronic marketing : integrating electronic resources into the marketing process (2000) / Reedy, Joel
  53. Consumer behavior : building marketing strategy. (10th ed, 2007) / Hawkins, Del I.
  54. Managing services marketing : text and readings (4th ed, 1999) / Bateson, John E. G.
  55. The interactive and direct marketing guide. (3rd ed, 2002) / Fairlie, Robin
  56. Strategic marketing management : meeting the global marketing challenge (2000) / Anderson, Carol H.
  57. Essentials of marketing research (4th ed, 2005) / Proctor, Tony
  58. Ethical issues in international marketing (1995) / Delener, Nejdet
  59. Essential of marketing communications (2nd ed, 2003) / Blythe, Jim
  60. Beyond branding (2003) / Ind, Nicholas
  61. New product development : from initial idea to product management (2003) / Annacchino, Marc A.
  62. How advertising works : the role of research (1998) / Jones, John Philip
  63. Advertising (2006) / Yeshin, Tony
  64. Sport marketing (2nd ed, 2000) / Mullin, Bernard J.
  65. Direct and interactive marketing (2001) / Sargeant, Adrian
  66. Exploring management across the world : selected readings (1997) / Hickson, David J.
  67. Designing brand identity : a complete guide to creating, building, and maintaining strong brands (2003) / Wheeler, Alina
  68. Sports marketing and the psychology of marketing communication (2004) / Kahle, Lynn R.
  69. Emotional branding : the new paradigm for connecting brands to people (2001) / Gobé, Marc
  70. Marketing strategy and competitive positioning. (4th ed, 2008) / Hooley, Graham J.
  71. Marketing strategies : a contemporary approach. (2nd ed, 2007) / Ranchhod, Ashok
  72. Sponsorship's holy grail : six sigma forges the link between sponsorship & business goals (2005) / Bednar, Raymond
  73. Sports marketing : a strategic perspective (2nd ed, 2002) / Shank, Matthew D.
  74. Essential business tactics for the Net (2nd ed, 2001) / Chase, Larry
  75. International marketing strategy (5th ed, 2005) / Bradley, Frank
  76. Consumer behaviour : a European perspective (1999) / Solomon, Michael R.
  77. Consumer behavior : buying, having, and being (6th ed, 2004) / Solomon, Michael R.
  78. Contemporary strategic marketing (2002) / Brennan, Ross
  79. Sport promotion and sales management (2002) / Irwin, Richard L.
  80. Consumer profiles : an introduction to psychographics (1992) / Gunter, Barrie
  81. Strategic marketing : planning and control (3rd ed, 2008) / Drummond, Graeme
  82. The practice of public relations (11th ed, 2011) / Seitel, Fraser P.
  83. Successful direct marketing methods : interactive, database, and customer-based marketing for digital age (8th ed, 2008) / Stone, Bob
  84. Marketing research. (10th ed, 2011) / Aaker, David A.
  85. The marketing book (6th ed, 2008) / Baker, Michael John
  86. International marketing (11th edition, 2002) / Cateora, Philip R.
  87. The practice of market research : an introduction (3rd ed, 2009) / McGivern, Yvonne
  88. International marketing strategy : analysis, development and implementation. (4th ed, 2004) / Doole, Isobel
  89. Advertising. (2000) / Wright, Ray
  90. Internet marketing (2000) / Sheth, Jagdish N.
  91. Quantitative analysis in marketing management (1998) / Moutinho, Luiz
  92. Marketing in travel and tourism (4th ed, 2009) / Middleton, Victor T. C.
  93. Principles of direct and database marketing : a digital orientation (4th ed, 2008) / Tapp, Alan
  94. Internet marketing : strategy, implementation and practice (4th ed, 2009) / Chaffey, Dave
  95. Customer loyalty : a guide for time travelers (2006) / Robinson, Sionade
  96. Emarketing excellence : the heart of ebusiness (2nd ed, 2005) / Smith, P. R.
  97. Exploring corporate strategy (6th ed, 2002) / Johnson, Gerry
  98. Global brand strategy : unlocking brand potential across countries, cultures and markets (2003) / Van Gelder, Sicco
  99. Understanding and designing market research (2nd ed, 2002) / Webb, John R.
  100. Marketing research : an applied approach (2000) / Malhotra, Naresh K.

see this blog post for more info