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Goodthinking : a guide to qualitative research| (1999) / Gordon, Wendy

book: http://library.hud.ac.uk/catlink/bib/345554

People who looked at this thing, also looked at this stuff...

JOURNALSBOOKS
    		 
    1. Marketing research : an applied orientation (1993) / Malhotra, Naresh K.
    2. The marketing research process (4th ed, 1995) / Crimp, Margaret

    see this blog post for more info