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International marketing| (8th ed, 2000) / Terpstra, Vern

book: http://library.hud.ac.uk/catlink/bib/347209

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  2. Global marketing : foreign entry, local marketing, & global management (2000) / Johansson, Johny K.
  3. Global marketing : a market-responsive approach (2nd ed, 2001) / Hollensen, Svend
  4. Global marketing management : changes, challenges and new strategies (2005) / Lee, Kiefer
  5. Business and microeconomics : an introduction to the market economy (1994) / Pass, C. L.
  6. Sales promotion : how to create and implement campaigns that really work. (1989) / Cummins, Julian
  7. Global marketing strategies (5th ed, 2001) / Jeannet, Jean-Pierre
  8. International marketing research. (2000) / Kumar, V.
  9. International marketing : strategy and theory (5th ed, 2009) / Onkvisit, Sak
  10. International marketing : analysis and strategy (4th ed, 2004) / Onkvisit, Sak
  11. International marketing strategy 1999-2000 (1999) / Fifield, Paul
  12. Marketing across cultures : (4th ed, 2005) / Usunier, Jean-Claude
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  14. Sponsorship : strategies for maximising the return on investment : a SportBusiness Group report (2006) / Kolah, Ardi
  15. International marketing strategy : analysis, development and implementation. (4th ed, 2004) / Doole, Isobel
  16. Entry strategies for international markets. (1994) / Root, Franklin R.
  17. Performance measurement in service businesses (1991) / Fitzgerald, Lin
  18. Ethical issues in international marketing (1995) / Delener, Nejdet
  19. Readings in global marketing (1995) / Czinkota, Michael R.
  20. The human resource challenge of international joint ventures (1995) / Cyr, Dianne J.
  21. Marketing research : an applied approach (2nd ed, 2003) / Malhotra, Naresh K.
  22. Internet marketing (2000) / Sheth, Jagdish N.
  23. Managing exports : navigating the complex rules, controls, barriers, and laws (2003) / Reynolds, Frank
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  26. International marketing reader (1995) / Paliwoda, Stanley J.
  27. International marketing and export management (4th ed, 2002) / Albaum, Gerald
  28. Business and society (1993) / Marshall, Edmund
  29. Global marketing management (4th ed, 2008) / Kotabe, Masaaki
  30. International marketing strategy (5th ed, 2005) / Bradley, Frank
  31. Global marketing : foreign entry, local marketing, and global management (1997) / Johansson, Johny K.
  32. International marketing (3rd ed, 1998) / Paliwoda, Stanley J.
  33. The manual of sales promotion (1983) / Williams, John
  34. Global marketing management (7th ed, 2002) / Keegan, Warren J.
  35. International marketing strategy : analysis, development and implementation. (5th ed, 2008) / Doole, Isobel
  36. Marketing communications : an integrated approach (4th ed, 2004) / Smith, P.R
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  58. International management : a reader (1995) / Ghauri, Pervez N.
  59. Performance measurement and theory (1983) / Landy, Frank J.
  60. The interactive and direct marketing guide. (3rd ed, 2002) / Fairlie, Robin
  61. International marketing and export management (3rd ed, 1998) / Albaum, Gerald
  62. The end of globalization (2001) / Rugman, Alan M.
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  74. Innovation and change in organizations (1995) / King, Nigel
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  78. Company accounts : analysis, interpretation and understanding (5th ed, 2001) / Pendlebury, M. W.
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  81. Competitive innovation management : techniques to improve innovation performance. (2000) / Christiansen, James
  82. Economic dynamism in the Asia-Pacific : the growth of integration and competitiveness (1998) / Thompson, Grahame
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  84. The marketing imagination (1986) / Levitt, Theodore.
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  86. Understanding and designing market research (2nd ed, 2002) / Webb, John R.
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  88. Harvard business review on brand management. (1999)
  89. The business environment : challenges and changes (2nd ed, 2000) / Brooks, Ian
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